Trion’s Trove has a million monthly users

Could Trove be the sleeper hit of 2015? Signs are looking good already. While the sandvox title lingered in open beta for quite some time, it took launching to propel the game to new heights. Trion Worlds recently announced that Trove has already crossed the one million monthly active users following its July 9th launch — and there’s no telling where it could go from here.

We sat down with Trion Worlds CEO Scott Hartsman to talk about Trove’s success, what the numbers mean, and what is next for the colorful game. Read on for the whole interview!

Massively OP: Congratulations on the milestone for Trove! Can you clarify what “one million active users” means? Are these unique players and accounts or does this number include multiple logins from a single account?

Scott Hartsman: Thanks! [Those are] unique accounts who’ve played at least once since launch. And it keeps going up…
 
What do you think contributed to hitting one million players so soon after launch?

Quality and fun in the game and the overall positivity of the community are the biggest drivers. These are the core that allowed the rest of this to stand a chance at working: Positive word of mouth and friend-to-friend recommendations are a big channel; launching on Steam to show the game to a whole new audience first time; and the “beta” tag coming off helped all on its own, as it also made a lot of Trion game players just tab over and check out the game.

I’m extremely happy we took as long as we did to iterate on it in front of an extended open beta audience. From a player-friendly, developer-friendly point of view, it’s almost always the right answer. Seeing it work out like this has been fantastic.

How many monthly players did the game boast pre-launch in its open beta (for comparison)? Since the game was essentially soft launched back then, why the huge uptick now?

We were running 10-20% of where we are now. We intentionally didn’t do any large scale promotion or partnerships during the open beta, since we were genuinely using the beta to make some pretty sweeping improvements to the game. The team redid the UI twice, added most of the classes, redid the new player experience what felt like a half dozen times, redid the way the item system works, added entire gameplay systems in places people were falling out of the game, and so on.

I’d say this was a beta that did exactly what it needed to do: [It] showed the team what was great, what had promise, what people found engaging, and what they didn’t. It let the team react and adapt smartly, from actual player behaviors and desires.

With Trove’s success, has Trion reevaluated how it will market the game? Are there advertising pushes planned?

Yep. We’ve had a post-launch advertising plan set to go, and we plan on making it a bigger one over the next few months as we continue scaling the game up.

What’s the highest concurrency that Trove has hit since launch?

With the Steam public numbers, you can see that from their users alone it’s gotten around 60k, then we have a healthy number of direct users on top of that.

How many servers does the game have now, and how many players can each server hold?

One of the things I love about the way the team built this game is that it’s one global world that’s virtualized across 100+ physical servers on two continents, so we don’t have the “per-gameworld” types of limits to worry about from a more traditional server-based MMO.

Since Trove relies a lot on player-submitted content for items, dungeons, etc., how is the team holding up with the potential increase of submissions with a far greater playerbase?

I’m actually on the internal submission mail list myself, so I get to see them fly past. It’s fun to watch. So far so good. There’s been an increase, but not a massive one, which does make sense: While Trove does have both adventure and creation, it’s vastly more a game about the adventure and exploration gameplay. The majority of people coming in have been there to play. Some will eventually go on to submit creations. Seems like a pretty sane ratio’s being maintained.

What’s next for Trove? How can Trion get it to two million monthly players?

Capacity’s in good shape right now. Staying focused on performance and stability. The team’s also done a consistently amazing job in engaging very closely, frequently, and honestly with the community. It’s been a dream to be a part of. Much of the community feels like partners, which is really ideal for everyone. As long as that’s being maintained, the game’s well on its way there whether we increase advertising or not.

Thanks for sharing, Scott!

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97 Comments on "Trion’s Trove has a million monthly users"

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Tyurs
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Tyurs

I found great  <a href=”http://www.tricky-gaming.com/trove-hack/”>Trove hack</a>  , if you need some credits for Trove you can check it.

Gas Chamber Gerhan
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Gas Chamber Gerhan

breetoplay PurpleCopper probably not as much as GW has been kicking itself for telling blizzard to go stuff it and letting World of Warhammer get replaced with World of Warcraft :P

Gas Chamber Gerhan
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Gas Chamber Gerhan

McSleaz not to mention, how many are actively contributing money to the game lol.

MagmaFist
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MagmaFist

Sinistar breetoplay Modrain breetoplay PurpleCopper

Caerulei
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Caerulei

Redsun I don’t see how Tos or BnS are in any way competitors with this game.  It’s an entirely different experience.  And it’s already been running strong for over a year with regular content updates.  Crash and burn theories aren’t going to float.

schlag sweetleaf
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schlag sweetleaf

kofteburger schlag sweetleaf RyanMahaffey

kofteburger
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kofteburger

schlag sweetleaf RyanMahaffey I think users should be in quotation marks.

Redsun
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Redsun

Trove already dropped out of top 10 played on steam and declining. It will be dead once the fall games are released and MMO like tos and bns start their beta.

schlag sweetleaf
Guest
schlag sweetleaf

RyanMahaffey

Tizmah1
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Tizmah1

McSleaz Tizmah1 Well, sorry I don’t do the “play the game until you get to the good part” anymore.  I grew out of that once I realized I didn’t have to because their exists games that are always fun.

RyanMahaffey
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RyanMahaffey

Jesus fucking christ, this community is toxic.

“this game is really successful and the devs are happy about it”

Masssively comments: “Meh, not really, active accounts /= active users and bla blah I have  stick up my ass.”

GG trion, fun game.

McSleaz
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McSleaz

SoMuchMass Damonvile I run my main account through steam while simultaneously running two other accounts through Glyph.
And I’m not the only one doing this, other people are running as many as 10 accounts simultaneously.

McSleaz
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McSleaz

of those 1 million, 100,000 are probably throw away accounts used for bot fishing.

McSleaz
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McSleaz

ProfessionalNoob so go to your club world and build a house, and a castle, and a space station, and an x-wing fighter and a millenium falcon and anything else your heart desires. The tiny cornerstone is moot once you expand your private club world a bit.

McSleaz
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McSleaz

Best game ever. Go do adventure grinding for an hour or two. Then crack open a six pack, head to your personal club world and Build Epic Sht!

McSleaz
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McSleaz

Tizmah1 It’s been going strong for over a yr……short lived it is not.

Keydric
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Keydric

Ceder I have never once used steam to launch the game, neither have either of my kids on their computers.  We use Glyph because we also play the games offered.

breetoplay
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breetoplay

Ceder The game is (and was for a long time) available through Glyph independent of Steam, so they have more than Steam numbers. Steam is logically likely to have more lookie-loos too.

Tizmah1
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Tizmah1

It was fun for a couple of hours, then a grind set in and I was out. Not sure if this game is just going to be a short lived success or not. But grats anyway.

Ceder
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Ceder

“Played at least once since launch” and never again…

With the Steam public numbers he mentioned they never hit 60k at peak.  58k, yes but its been in a significant numbers decline steadily since then.

http://steamcharts.com/app/304050#All

kofteburger
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kofteburger

And servers to support 10.000 people.

Sinistar
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Sinistar

breetoplay Modrain breetoplay PurpleCopper It’s upsetting that they didn’t continue with it, but i’m glad i got to experience Cube World, its graphic style still strikes me as far more appealing than Trove/Minecraft.

Sinistar
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Sinistar

Trove is a game that really snuck up on me, despite my initial stigma of the game, and the fact that it appeared to be a blatant cube world(RIP) rip off, put this game off of my radar.

But i took the leap and can honestly say i haven’t had this much fun in an MMO in a long time.

Maybe i’ve finally become a filthy casual, but after a long day at work i like nothing more than jumping into the game and playing the mixture of fun activities seamlessly with other random players.

Good job Trion! I’m as surprised as i am impressed. (included a pic of me with my delightful mastery 110 wings i recently got!).

TomTurtle
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TomTurtle

Sorenthaz I’ve already seen hints at the grind. By the time I hit level 10, not for Mastery, the grind immediately started to ramp up if I wanted to get anywhere. I imagine I’ll get bored of it and walk away, but for now, I’m enjoying myself. I’m not looking too much into how to do stuff as I like figuring stuff out thus far.

zoward
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zoward

Sorenthaz TomTurtle I hit that point at Mastery level 40.  I guess it depends on what your stamina is for grind.  Looking forward to coming back when I’ve forgotten how much grind there was :-P

Sorenthaz
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Sorenthaz

TomTurtle  Yeah, it can definitely be addicting at the start and when returning to it after a few months of hiatus.  But to me the endgame just kind of dragged on and got boring after I hit 100 Mastery and kind of saw all there was to do in the game (which was basically more grinding after already grinding a ton).

ProfessionalNoob
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ProfessionalNoob

Modrain Peeps still play nethack. Gameplay can sell a game. :)

Sorenthaz
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Sorenthaz

Dang.  That’s pretty impressive.  Better than touting off “one million registered users” at least.

annoyedbadger
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annoyedbadger

SoMuchMass annoyedbadger SoMuchMass Damonvile the point was not the actual number, the point was that concurrent users is always a very small fraction of active users.

Damonvile
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Damonvile

I wonder how many ” ill never play another trion game” people make up that million now :)

Veldan
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Veldan

chosenxeno If you played Rift while 50 was the level cap, you played a Trion game when it was cool to like Trion. All the crap happened later (Defiance, ArcheAge, Rift 3.0, controversial shift of F2P model). Trove seems to be the first thing in quite a while that actually generates some positivity around the word Trion again.

SoMuchMass
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SoMuchMass

annoyedbadger SoMuchMass Armsbend SoMuchMass PurpleCopper I am not hating actually, I have stated that Trove seems to be Trion’s first successful game after Rift.  They needed a break after End of Nations, Defiance and ArcheAge.
It is number #13 on Steam right now which is really impressive.  I just don’t believe the nonsense marketing speak they put out.

zoward
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zoward

Damonvile ManastuUtakata  In this case that’s not necessarily true.  Most of the cash shop is optional stuff like costumes, mounts, or lockboxes.  You can unlock all of the classes and a ton of other stuff in-game.  Also, the game is popular with children, who may not be as easy to monetize as adults are.

SoMuchMass
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SoMuchMass

annoyedbadger SoMuchMass Damonvile It was 60K at launch Steam + Direct.  It is closer to 30K now.

Armsbend
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Armsbend

SallyBowls1 Armsbend lol, troof

Armsbend
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Armsbend

ArbsX Damonvile what does a daily peak have to do with numbers since launch?  They didnt say 1 million users a day.

Fuck, people are dumb.

breetoplay
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breetoplay

Modrain breetoplay PurpleCopper True, plus they made a mountain of money off of us first. Grumble.

Damonvile
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Damonvile

ArbsX Damonvile You have to be careful with that number. that’s peak concurrent users NOT peak unique accounts logged in. It’s very susceptible to things like avg time played and what time of day it is in it’s largest playing market…etc.

A game that people only play an hr or two ( or less ) could have a much lower peak than a game that has a much higher play time but still have many times the actual number of users. It’s a fairly useless stat on it’s own other than seeing what’s popular right now.

Damonvile
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Damonvile

ManastuUtakata Damonvile I didn’t :) Those items are whale bait. They do actually sell lots of convenience items in the cash shop but no one can really say if they’re making money or not. I would assume this is like any other f2p game though. Big numbers of people mean large amounts of cash.

ArbsX
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ArbsX

Damonvile Exactly, if we look at Trove’s daily peak it is at like 50k.

ArbsX
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ArbsX

breetoplay PurpleCopper I want to believe Cube World abandoned people, but sometimes I feel either he was hired by Trion or chased away from them. Just my crazy thinking.

ManastuUtakata
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ManastuUtakata

Damonvile 
Not sure that answers my question though. But if true, it’s not really a good way to measure the health of the game, as it can’t guarantee everyone is buying.

annoyedbadger
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annoyedbadger

SoMuchMass Armsbend SoMuchMass PurpleCopper
how can you have less accounts than users?
Surely you can have users creating multiple accounts, not multiple users on single accounts….

Your point makes even less sense than your usual bullshit.
Oh and he did say unique, look I’ll cut and paste it:
“unique accounts who’ve played at least once since launch. And it keeps going up…”

are you just having problems reading? has your hate levels risen so high you now have to blatantly make stuff up….

annoyedbadger
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annoyedbadger

SoMuchMass Damonvile they said 60k concurrent through steam, + a healthy number of direct users. 

So even if direct users are 30k, plus the steam users = 60K, which is massive. 
Getting 10% concurrent users out of your active total is huge.

annoyedbadger
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annoyedbadger

SoMuchMass what?

He said that they were “unique accounts who’ve played at least once since launch”. He was pretty damm clear on it. So try reading. it, unlike your post, was 100% clear.

They have no way of knowing if a user has two accounts, registered as separate emails etc, so they can only ever give unique accounts. But its unlikely that many do that.

Bitrip
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Bitrip

Damonvile I’ve seen a few people do it. It makes gathering specific rare resources a lot easier. When you are building your club world and are low on resources it helps to have an alt tag along to help gather that stuff.

Damonvile
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Damonvile

Why do you have 2 accounts? Not trolling you just want to know if its something a lot of ppl would also do. No one i know playing has 2.

Bitrip
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Bitrip

SoMuchMass Armsbend PurpleCopper That’s right. Unique account =/= unique user. I myself have two accounts to Trove. They are both unique as they were generated on separate devices on separate IP Addresses.

zoward
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zoward

MesaSage It’s a fun game … for a while.  It becomes grindy and repetitive quickly.  I enjoyed it for about a month, and then kind if moved on.  It’s actually pretty generous as far as FTP titles go.  Justin used the expression “MMO concentrate” to describe this title, and that captures it perfectly.  It has the reward system, the grind, the level climb, the gear progression, the front-and-center store, all in a simplified and easy-to-access format.  I’m not surprised they’re making money.

Modrain
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Modrain

Ah, I’m not part of this million, then, I haven’t played since the beta. Might be getting another look into it.

What surprises me the most here is that people aren’t deterred by the graphics, when I read gamer’s opinions, it usually feels like people are bored of both pixel and voxel-like graphics. I guess it’s another case of very vocal people.

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