PlanetSide 2 is shutting down in China

PlanetSide 2’s global reach has shortened yet again, as the title will be ceasing operations in China as of May 31st.

The MMOFPS launched in China in June of 2013 to greater numbers than the game’s US operation at the time but apparently had been slipping ever since. The game’s regional operator, The9, said that it was getting out of the PlanetSide 2 business to focus on preparing for Firefall’s release.

In June 2015, PlanetSide 2 closed down in South Korea due to a lack of the title’s popularity in the country.

Source: MMO Culture. Thanks to Greaterdivinity for the tip!
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59 Comments on "PlanetSide 2 is shutting down in China"

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thickenergy
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thickenergy

Estranged SallyBowls1 JesLyck Existing IP comes with as much baggage as benefits. Fan expectations, management history, etc.  I wouldn’t be surprised if the EQ IP is generally thought of as damaged goods from a business perspective at this point.

Cyroselle
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Cyroselle

TheChiefTurtle I still really like the jump jetting in that game, best feeling to ‘flying’, so far no other game has topped that for me. As a player of a sniper-type frame, I would have loved it if R5 had added grapnels so I could hang upside-down from trees, but that kind of movement might be asking a little too much.

AnthonyPassmore
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AnthonyPassmore

Why is it when I see news about DBG, I see them as clubber lang from rocky 2 getting KTFO.. one right hook to the body at a time.

AnthonyPassmore
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AnthonyPassmore

It will be shiny and new in china and they will flock to it and thus people will play it.
Just like how blade and soul and black desert were already out in s.korea. and we are just now getting them.
I wish firefall all the success it can muster. It is a fun game.

Damonvile
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Damonvile

They’ve also already spent 100 million developing firefall and have a vested interest in seeing it become a success….if they can.
I doubt they would even look twice at this game if they hadn’t already put so much into it already.

BryanCo
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BryanCo

Cyroselle thegirlwiththehair  @thehairygirl is probably thinking about Red5’s internal fiasco’s (such as missing their payroll at Christmas.)

Boardwalker
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Boardwalker

Pedge Jameson Valhalla Awaits Except that now SWTOR is doing better than SWG ever did, so…

Nakua
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Nakua

Disliked this game, didn’t feel anything playing it, unistalled after a week of playtime bored.

TheChiefTurtle
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TheChiefTurtle

Wratts Dropping a PvP only game to focus on a PvE+PvP shooter makes sense. Tbh Firefall is way more fun than Planetside2.

TheChiefTurtle
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TheChiefTurtle

Firefall is kinda underrated. Sure it’s in a bit of a limbo atm because they basically are just revamping major game systems.but the game is great even now with some content under maintenance. Planetside 2 is PVP only, Firefall is PvE centered with some tacked on PvP which is quite fun too. Great artstyle too. More people should play it, I do. But I’m really waiting for the 1.7-1.9 updates, and then of course the big 2.0

Cyroselle
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Cyroselle

thegirlwiththehair forgot my /s.

Cyroselle
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Cyroselle

thegirlwiththehair Oh… wow… because the two games are completely the same eh? Well that sucks. :(

MrEllis
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MrEllis

JimGriffiths alexjwillis It was pretty funny, I think you only looked at the picture though…

MrEllis
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MrEllis

Damonvile Pedge Jameson Valhalla Awaits It seems folks believe a game without millions of players is a failure. Wasn’t so long the majority of them didn’t have over a million players and were not expected to make hundreds of millions a year. I think our values have become so out of whack we can’t settle for really successful and only understand absurd success. Hmm, I wonder where we get these ideas…

JesLyck
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JesLyck

SallyBowls1 JesLyckStill not the party I want to attend

Vulchers  327

thegirlwiththehair
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thegirlwiththehair

Vorender

too soon

thegirlwiththehair
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thegirlwiththehair

“The game’s regional operator, http://massivelyop.com/tag/the9, said that it was getting out of the PlanetSide 2 business to focus on preparing for http://massivelyop.com/tag/firefall release.”

oh… oh sweety… no.

SallyBowls1
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SallyBowls1

BhimaJenkins SallyBowls1 JimGriffiths SaloMaya  Sony was in tough times, their bonds ratings were junk. There was urgency in cleaning up the books. They lost  “$1.69 billion from its PC business between the past fiscal year and the one ending March 31, 2015. Of the approximately $890 million in PC-related losses from the last year, approximately $566 million came from costs associated with getting out of the business.”  So I am sure that they did try to get as much as they could from SOE.  I bet they contacted EA, TenCent, and many others.  But a few extra million for SOE in a year with 1200M loss was not worth too much delay; Sony was a motivated seller and had far bigger problems/mistakes than SOE.

I remember my finance professor talking about big companies mistakes.  His example was they spend $50M on a division that disappoints and is only making 2M in profit; unacceptable so they sell it.  But they sell it for 10M which means the buyer is getting a nice 20% earner even if the big company thinks of it as a 4% stinker. His example does not directly apply here; SOE was losing money. Still, a business might not be attractive based upon what the multination spent but can be on what the VC pays. Especially since VCs can “trim the fat.”

SallyBowls1
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SallyBowls1

Estranged SallyBowls1 JesLyck  But to whom?  My worry is that if actual gaming companies wanted to buy EQ, wouldn’t they have bought EQ from Sony instead of letting CN get it?

You are correct that if the EQ IP has a lot of value, then it is probably worth more to sell it off than milk it to death.  But if they can’t sell it, then milking to death is better than nothing.   So is EQ worth enough for them to be able to sell it; we shall see.

Damonvile
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Damonvile

Pedge Jameson Valhalla Awaits I’m sure The9 would be ecstatic if firefall made 140 million this year.That was a pretty stupid example.

BhimaJenkins
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BhimaJenkins

SallyBowls1 JimGriffiths SaloMaya 
Your theory only works if Sony sold SOE with all the IPs to CN at such a price, they could basically recoup the cost extremely fast by just laying off the higher paid employees. Not saying you aren’t right, but that seems like a pretty crap deal for Sony. I get the idea of wanting to drop the liability and being able to write it off, but I’d figure sony would have halfway decent contract negotiators to sell SOE with at least a 5 year payback from the initial purchase price.

Pedge Jameson
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Pedge Jameson

Valhalla Awaits Almost like dropping SWG for SWTOR, except SWTOR wasn’t laucnhced, but, was sorta doomed from the start.

Lord Zorvan
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Lord Zorvan

Estranged SallyBowls1 JesLyck I’d laugh if they end up selling the EQ franchise to Smedley, and this was his devious plan all along.

Jack Pipsam
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Jack Pipsam

moizeus6 PS1 is still technically online as well, but now I don’t know how long.

Jack Pipsam
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Jack Pipsam

SallyBowls1 I also know that Turbine had a tense relationship with Codemasters for the European versions of DDO and LotRO.
It would be hard when the developer is basically ending off their baby in the care of another company.
I’ve always wondered what all those South Korean devs think of the western publishers who take care of the NA/Euro version of their games.

GrimLegionary
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GrimLegionary

Read the title and almost had a mini heart attack since Planetside 2 is the only shooter I still play.  I come and go sometimes for months at a time and it’s always sad to see a game that I want to come back to just disappear.

Estranged
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Estranged

SallyBowls1 JesLyck I think CN needs to realize they could kill the EQ franchise and the value of said franchise.  Sell it before it tanks.  Selling off the good parts is what these firms usually do, after they make a little cash.

ManastuUtakata
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ManastuUtakata

SallyBowls1 JesLyck 
I think I get it, but my pigtails sure hurt after reading that. :(

Damonvile
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Damonvile

Ulfbaen Oh I’m no fan of daybreak or SoE. They’ve been a poorly run company that became a shitty money grab company. I have lots of posts trashing them and their scam of a game h1z1.

But this time, I think the shut down had little to do with them. What you posted still applies, it’s just in the wrong thread :)

Ulfbaen
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Ulfbaen

I know that it is The9 that is shutting it down, but they wouldn’t shut down a successful game. And based off of DBG’s practices, I would blame them.
I only recently canceled my SOE All Access Pass, I have been an EQUAL fan boy since 1999, and even attended the last ever SOELive. I say that to show that I am not hating just because it is cool, but I personally feel they have wronged theiron players for far too long and what goes around comes around.
I don’t see how you could not put at least some blame on DBG.

Samizdat
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Samizdat

Valhalla Awaits Samizdat Sorenthaz Maybe, but at least now I’ve personally played it on the test server.

ThatLanteshGuy
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ThatLanteshGuy

The9 is doing a big stock deal involving Red 5 before the Chinese Firefall launch. I guess they had to get PS2 out of the way for whatever reason. 
http://finance.yahoo.com/news/the9-limited-announces-potential-share-092500064.html
It also has the Chinese launch dated at the second half of 2016.

Damonvile
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Damonvile

SallyBowls1 I’m not sure anyone even read the post. Daybreaks been closing so many things this month this will just end up on their pile. Even though their involvement in it was probably nothing more than being told it was getting shut down and the partnership was over.

Valhalla Awaits
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Valhalla Awaits

Samizdat Sorenthaz In fairness, that “major update” was supposed to release last october, don’t hold your breath of it seeing the light during the foreseeable future..

Valhalla Awaits
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Valhalla Awaits

McGuffn Months? You must be an optimist.

Valhalla Awaits
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Valhalla Awaits

So they are dropping one dying game, to make way for a already dead game? I thought only U.S. businesses made such historically bad choices.

SallyBowls1
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SallyBowls1

JesLyck Very simple. You pay X for a company and if income minus expenses as you shut them down exceeds X by enough, then it was a good deal.   If a big company keeps a failing division, it takes management time and focus and craps up the accounting statements.  Sony laying off 40% and ongoing layoffs looks bad for the entire Sony brand.  VC companies don’t have to worry about trashing a multibillion dollar brand nor be as generous with benefits and severance as Sony. Once Sony got rid of SOE then all the SOE mistakes including the year they wrote off $50M, goes under “discontinued operations” which investors care far less about than ongoing operations.  Getting rid of SOE benefits Sony and, assuming CN got it cheaply enough, it benefits CN. It also is far less risky than buying SOE and investing additional capital into SOE, especially since a lot of the markets are competitive and/or slow growth and TBH I don’t think many regarded SOE as one of the better run studios, at least financially. I would think, considering Sony’s situation, if SOE could not have been sold it would have been shut down so a CN liquidation gives gamers many additional years of our games.

kilikgaia
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kilikgaia

They know no one plays Firefall right? lol Sorry if you still do.

SallyBowls1
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SallyBowls1

Besides the DBG rabble rabble, I think this shows that gaming partnerships are tough.  I.e. it may be in THE9 but not DBG’s best interest to do this.  Similarly, IMO, Trion was not helped with having no control over AA design.

THE9 previously distributed WoW and GW in China, so being a THE9 ex is not always fatal.

JesLyck
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JesLyck

Igor why buy a company just to close all their titles ?

SallyBowls1
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SallyBowls1

JimGriffiths SaloMaya  Not really; as Bree’s article said, EQN was already gone. It is just now all the “you can’t prove; we don’t know what is going on in DBG” trolls/naivetes have to admit it.  
IMO, there are two reasonable times to say were the beginning of the end:
1) the CN acquisition. It is looking like CN’a plan was to buy them and liquidate – maximize profits on their decline. Or make DBG be sunset plus H1Z1 which for me is sunset.
2) prior to the CN acquisition – SOE lost a lot of money and was not in great shape. With Sony’s bad financial situation, the choices may have been between Sony shutting it down or selling to a liquidator.

rottenrotny
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rottenrotny

Looks like daybreak is going under, and after all their blunders frankly I’m not sad to see them go. Sorry for the employees though. I know what it’s like to work for a shitty game dev/pub.

MesaSage
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MesaSage
JimGriffiths
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JimGriffiths

SaloMaya no break for them. The cancellation of EQN was the beginning of the end. Can’t you feel the sense of doom building? :P

Darthbawl
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Darthbawl

Sounds like Daybreak is going to change their name to Wecantgetabreak.  And scrub March from history as if it never happened.

JimGriffiths
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JimGriffiths

alexjwillis Nice troll. Make fun of a shutdown in China by posting a pic of a game shut down period. lol

disUserNameTake
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disUserNameTake

Damonvile Um, Planetside 2 is Daybreak’s game so it has something to do with them…..

Vorender
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Vorender

Next!

Samizdat
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Samizdat

Sorenthaz No, but it’s due for one in about a month or two that adds player-built bases. Currently on PTS.

Damonvile
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Damonvile

I made the same assumption but this doesn’t actually have anything to do with daybreak. The9 is shutting it down.

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