PlanetSide 2 is shutting down in China

PlanetSide 2's global reach has shortened yet again, as the title will be ceasing operations in China as of May 31st.

The MMOFPS launched in China in June of 2013 to greater numbers than the game's US operation at the time but apparently had been slipping ever since. The game's regional operator, The9, said that it was getting out of the PlanetSide 2 business to focus on preparing for Firefall's release.

In June 2015, PlanetSide 2 closed down in South Korea due to a lack of the title's popularity in the country.

Source: MMO Culture. Thanks to Greaterdivinity for the tip!
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59 comments
AnthonyPassmore
AnthonyPassmore

Why is it when I see news about DBG, I see them as clubber lang from rocky 2 getting KTFO.. one right hook to the body at a time.

Nakua
Nakua

Disliked this game, didn't feel anything playing it, unistalled after a week of playtime bored.

TheChiefTurtle
TheChiefTurtle

Firefall is kinda underrated. Sure it's in a bit of a limbo atm because they basically are just revamping major game systems.but the game is great even now with some content under maintenance. Planetside 2 is PVP only, Firefall is PvE centered with some tacked on PvP which is quite fun too. Great artstyle too. More people should play it, I do. But I'm really waiting for the 1.7-1.9 updates, and then of course the big 2.0

Cyroselle
Cyroselle

@TheChiefTurtle I still really like the jump jetting in that game, best feeling to 'flying', so far no other game has topped that for me. As a player of a sniper-type frame, I would have loved it if R5 had added grapnels so I could hang upside-down from trees, but that kind of movement might be asking a little too much. 

thegirlwiththehair
thegirlwiththehair

"The game’s regional operator, The9, said that it was getting out of the PlanetSide 2 business to focus on preparing for Firefall’s release."


oh... oh sweety... no.

GrimLegionary
GrimLegionary

Read the title and almost had a mini heart attack since Planetside 2 is the only shooter I still play.  I come and go sometimes for months at a time and it's always sad to see a game that I want to come back to just disappear.

Valhalla Awaits
Valhalla Awaits

So they are dropping one dying game, to make way for a already dead game? I thought only U.S. businesses made such historically bad choices.

MrEllis
MrEllis

@Damonvile @Pedge Jameson @Valhalla Awaits It seems folks believe a game without millions of players is a failure. Wasn't so long the majority of them didn't have over a million players and were not expected to make hundreds of millions a year. I think our values have become so out of whack we can't settle for really successful and only understand absurd success. Hmm, I wonder where we get these ideas...

kilikgaia
kilikgaia

They know no one plays Firefall right? lol Sorry if you still do.

AnthonyPassmore
AnthonyPassmore

It will be shiny and new in china and they will flock to it and thus people will play it.

Just like how blade and soul and black desert were already out in s.korea. and we are just now getting them.

I wish firefall all the success it can muster. It is a fun game.

SallyBowls1
SallyBowls1

Besides the DBG rabble rabble, I think this shows that gaming partnerships are tough.  I.e. it may be in THE9 but not DBG's best interest to do this.  Similarly, IMO, Trion was not helped with having no control over AA design.


THE9 previously distributed WoW and GW in China, so being a THE9 ex is not always fatal.

Damonvile
Damonvile

@SallyBowls1 I'm not sure anyone even read the post. Daybreaks been closing so many things this month this will just end up on their pile. Even though their involvement in it was probably nothing more than being told it was getting shut down and the partnership was over.

Jack Pipsam
Jack Pipsam

@SallyBowls1 I also know that Turbine had a tense relationship with Codemasters for the European versions of DDO and LotRO.

It would be hard when the developer is basically ending off their baby in the care of another company.
I've always wondered what all those South Korean devs think of the western publishers who take care of the NA/Euro version of their games.

JesLyck
JesLyck

Igor why buy a company just to close all their titles ?

Estranged
Estranged

@SallyBowls1 @JesLyck I think CN needs to realize they could kill the EQ franchise and the value of said franchise.  Sell it before it tanks.  Selling off the good parts is what these firms usually do, after they make a little cash.  

SallyBowls1
SallyBowls1

@Estranged @SallyBowls1 @JesLyck  But to whom?  My worry is that if actual gaming companies wanted to buy EQ, wouldn't they have bought EQ from Sony instead of letting CN get it?


You are correct that if the EQ IP has a lot of value, then it is probably worth more to sell it off than milk it to death.  But if they can't sell it, then milking to death is better than nothing.   So is EQ worth enough for them to be able to sell it; we shall see.

SallyBowls1
SallyBowls1

@JesLyck Very simple. You pay X for a company and if income minus expenses as you shut them down exceeds X by enough, then it was a good deal.   If a big company keeps a failing division, it takes management time and focus and craps up the accounting statements.  Sony laying off 40% and ongoing layoffs looks bad for the entire Sony brand.  VC companies don't have to worry about trashing a multibillion dollar brand nor be as generous with benefits and severance as Sony. Once Sony got rid of SOE then all the SOE mistakes including the year they wrote off $50M, goes under "discontinued operations" which investors care far less about than ongoing operations.  Getting rid of SOE benefits Sony and, assuming CN got it cheaply enough, it benefits CN. It also is far less risky than buying SOE and investing additional capital into SOE, especially since a lot of the markets are competitive and/or slow growth and TBH I don't think many regarded SOE as one of the better run studios, at least financially. I would think, considering Sony's situation, if SOE could not have been sold it would have been shut down so a CN liquidation gives gamers many additional years of our games.

thickenergy
thickenergy

@Estranged @SallyBowls1 @JesLyck Existing IP comes with as much baggage as benefits. Fan expectations, management history, etc.  I wouldn't be surprised if the EQ IP is generally thought of as damaged goods from a business perspective at this point.

rottenrotny
rottenrotny

Looks like daybreak is going under, and after all their blunders frankly I'm not sad to see them go. Sorry for the employees though. I know what it's like to work for a shitty game dev/pub.

Darthbawl
Darthbawl

Sounds like Daybreak is going to change their name to Wecantgetabreak.  And scrub March from history as if it never happened.

SaloMaya
SaloMaya

Daybreak just can't seem to catch a break!

... I'll see myself out.

JimGriffiths
JimGriffiths

@SaloMaya no break for them. The cancellation of EQN was the beginning of the end. Can't you feel the sense of doom building? :P

SallyBowls1
SallyBowls1

@JimGriffiths @SaloMaya  Not really; as Bree's article said, EQN was already gone. It is just now all the "you can't prove; we don't know what is going on in DBG" trolls/naivetes have to admit it.  

IMO, there are two reasonable times to say were the beginning of the end:

1) the CN acquisition. It is looking like CN'a plan was to buy them and liquidate - maximize profits on their decline. Or make DBG be sunset plus H1Z1 which for me is sunset.

2) prior to the CN acquisition - SOE lost a lot of money and was not in great shape. With Sony's bad financial situation, the choices may have been between Sony shutting it down or selling to a liquidator.

BhimaJenkins
BhimaJenkins

@SallyBowls1 @JimGriffiths @SaloMaya 

Your theory only works if Sony sold SOE with all the IPs to CN at such a price, they could basically recoup the cost extremely fast by just laying off the higher paid employees. Not saying you aren't right, but that seems like a pretty crap deal for Sony. I get the idea of wanting to drop the liability and being able to write it off, but I'd figure sony would have halfway decent contract negotiators to sell SOE with at least a 5 year payback from the initial purchase price. 

SallyBowls1
SallyBowls1

@BhimaJenkins @SallyBowls1 @JimGriffiths @SaloMaya  Sony was in tough times, their bonds ratings were junk. There was urgency in cleaning up the books. They lost  "$1.69 billion from its PC business between the past fiscal year and the one ending March 31, 2015. Of the approximately $890 million in PC-related losses from the last year, approximately $566 million came from costs associated with getting out of the business."  So I am sure that they did try to get as much as they could from SOE.  I bet they contacted EA, TenCent, and many others.  But a few extra million for SOE in a year with 1200M loss was not worth too much delay; Sony was a motivated seller and had far bigger problems/mistakes than SOE.


I remember my finance professor talking about big companies mistakes.  His example was they spend $50M on a division that disappoints and is only making 2M in profit; unacceptable so they sell it.  But they sell it for 10M which means the buyer is getting a nice 20% earner even if the big company thinks of it as a 4% stinker. His example does not directly apply here; SOE was losing money. Still, a business might not be attractive based upon what the multination spent but can be on what the VC pays. Especially since VCs can "trim the fat." 

JimGriffiths
JimGriffiths

@alexjwillis Nice troll. Make fun of a shutdown in China by posting a pic of a game shut down period. lol

Wratts
Wratts

Dropping Planetside 2 to focus on Firefall . . . ugh, how'd you like to be pinning the future of your company on that

TheChiefTurtle
TheChiefTurtle

@Wratts Dropping a PvP only game to focus on a PvE+PvP shooter makes sense. Tbh Firefall is way more fun than Planetside2.

Damonvile
Damonvile

They've also already spent 100 million developing firefall and have a vested interest in seeing it become a success....if they can.

I doubt they would even look twice at this game if they hadn't already put so much into it already.

McGuffn
McGuffn

And in a few months when they're getting out of the Firefall business what are they going to focus on then?



moizeus6
moizeus6

Finally Higby's Planetfield 2 is coming down!. all hail PS1's memories!.


Jk. It's slowly improving, but I doubt i'll survive longer than PS1.

Jack Pipsam
Jack Pipsam

@moizeus6 PS1 is still technically online as well, but now I don't know how long.

Sorenthaz
Sorenthaz

Has that game even had any significant updates in the longest time?

Valhalla Awaits
Valhalla Awaits

@Samizdat @Sorenthaz In fairness, that "major update" was supposed to release last october, don't hold your breath of it seeing the light during the foreseeable future..