Star Citizen’s Around the Verse deep-dives the Banu, begins referral contest starring Star Kitten

Still reeling over the last Star Citizen infodump? You’re getting a breather with this week’s Around the Verse as the bulk of it is centered on… lore. Specifically, the Banu, one of the alien groups in the game initially based on elements of Persian culture and the first to make contact with humans. There’s also a check-in with the Los Angeles team (recently expanded to 74 peeps); they’ve been working on ship temperature and cooling systems, the game’s control manager, shopping systems, character gear, and the Anvil Terrapin.

But the best bit is the studio’s new referral program contest, which aims to entice followers to bring in new players and backers in return for a chance to everything from a free trip to this year’s Gamescom in Germany to Star Kitten-themed in-game merch. Star Kitten, by the way, appears to be an in-lore knock-off of Hello Kitty, so expect to see her everywhere.

Source: Official site, Relay, press release. Cheers, Cotic.
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chachwagon
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chachwagon

This referral program is great for Star Citizen and its backers. Keep in mind, there have already been a number of new packages bought from referrals, and the chances you could get a refund right now are higher than slow periods of the past.

If you didn’t know you could get a refund, check out r/starcitizen_refunds on reddit.

If you love the game, by all means, spend more money on ships and get more people involved. If you’re thinking about pulling out and waiting to see if the game actually gets made, it’s still possible to get a refund. If the company goes under it is highly unlikely you’ll see a dollar back.

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Joe Blobers

Congrats Chachwagon for suggesting 3 times in 7 sentences to get a refund before it is too late :)

Problem, there is exactly zero risk of this project going south :)

However Readers also have to be informed that the project is doing very well for a kickstarter ending end of nov 2012 with a team of 12 and 6 M$.

4 Years and 5 months later, the current trend is still 2M$ per month during a pretty flat period with no special event (=24M$ per year) and more important, backers do have a schedule for the full year, dynamically updated weekly as well as a very informative ATV (Around The Verse) show done each Friday that provided great insight.

SQ42 Chapter 1 is expected around mid-2018 (schedule to be officially provided by CIG later this year) and Star Citizen MMO is receiving more love and contents every quarter (expect Beta by end 2018).
The all project is financially healthy, technically up to date with a team of very talented artists and developers, with a massive flow of cash upcoming with SQ42 together with monthly new bachers pledges (+500.000 as of today).

SC Community is here to build something never done… and it is coming pretty fast for those joining now :)

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Armsbend

I wonder how much more Star Citizen money Robert’s needs to fund his next try at Hollywood. He has got to be getting close to his goal right?

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Joe Blobers

In 2017, the team is +370. It was stated since the scope change that SQ42 will have more chapters ans Star Citizen as an MMO… will never stop unless people do not support it.

Those sale are not cash grabing to let CR buy an island in pacific but just like any responsible manager, do anticipate a year or two ahead.

oldandgrumpy
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Kickstarter Donor
oldandgrumpy

Well running dry is it.

Reader
Martinez

Meh, Its not any different from PIPS soda( Pepsi) Big Benny’s noodles ( Instant Ramen/ Cup O Noodles). Its not something that your going to see everywhere just another part of the universe. Its not meant to bring in more female players anymore then the Brony stuff on the official forums does ( there is an actual Brony ORG in game right now), and REAL Hello Kitty themed ships have been a thing that players have created themselves, hell I remember a Hello kitty theme for World of Tanks Mod on this very site. For me its a lot of meh, if you get one cool if you don’t..meh seems like most people don’t want it anyways. And for the people who seem to think there will be some legal issues Hello Kitty doesn’t care as long as its not something they are selling all the time this is a limited edition prize you get and cannot buy, in a genre they don’t do business in. i do agree with this being a little too early to be doing the referrals they should at least wait till 3.0 is out and there a lot more stuff for people to do.

deekay_plus
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deekay_plus

https://as.reddit.com/r/starcitizen/comments/66qrlc/cig_your_marketing_is_too_far_ahead_of_itself/ this is a pretty good thread on the topic of this whole mess. i’ve only read the first two comment threads but really hits the nail on the head (and if you want to know why i’ve been so critical of the game the past year or two, well read this thread becuase i’m not doing it out of hate for the game despite what some may think)

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Joe Blobers

We could copy/paste others thread that say the opposite or emphasis others part of the game development. However, the thread question is good. Asking a question does not mean OP is right, just “what if?”
Another question would be: does CIG can stop gathering pledge to support current +370 team? I would say no.
Can they improve the first backer experience? Yes they could. Well so are they going to do it? Not sure as indeed, the current status of Alpha is spread away and beside a few not reasing what they pay for, those joining now are massively aware of the current status.
Also we are not at 10 years away froms SQ42 but more like a year. SC as an MMO will be growing through big patch till at least end of 2018 or 2019 so the messahge could be: if you want to play a finish game (Chapter 1 adventure) go for SQ42.

deekay_plus
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deekay_plus

actually rabid fanboys pushing referall codes rouintely massively misrepresent the current state of the game and are incredibly hostile to anyone who sets the record straight.

even free trials are counterproductive as it’s a guaranteed negative first impression when first impressions are critical for video games. i mean how many hundreds of millions of people have played wow not liked it for some reason and uninstalled within 15 minutes?

star citizen doesn’t even have that level of draw of general interest to make the effort to download to begin with, so all hard selling referal program contest is going to do is embitter people who feel duped by these referal code commision sales men into buying the game in it’s current state.

as for sq42 they said they were less than a year away a year ago. so we’ll see it when we see it instead of pushing timelines that will more than likely be failed to be met yet again for the nth time.

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Joe Blobers

I tried EVE when it was with free trial then years later when it is free… I de-installed it twice. Not for me. However 10 or hundred thousands people are playing it regularly or casually.
Mass Effect trilogy captured more people with a mix of space opera/FPS/RPG. I was one of them and enjoyed it.
SQ42 if done right for many, will bring as much people as ME (I think). MMO will bring the them people or others. The principal is to get quality and a solid base of players. No need to get 10 millions. A million or 2, microtransaction + DLC will do the job to cover costs.

This is absolutely achievable. Again the next 12 months are going to be key to solidify this base and let keep many waiting for full release and individual/game site feedback.
Referall is indeed a double edge sword on every project not mature enough to be decribed as ready for the mass. Those not interested by pew-pew won’t even care. Those already aware are either in or at the fence. Those unaware… should first check project status prior to throw any $.
I doubt referall bring that much people. ATV’s and free advertising done by many more sites will do much more. We start to see more sites, which follow game at a good distance, share info or link to SC or even Wing Commander.

Fact is too many people are expecting a game to be in ready to play to full extend day one or with a patch or two during the first 6 months… not really to jump in Alpha game status.
The MOTO for every one gamers should be: “Read the fuc…. manual” first :)

Crow
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Crow

You’re no shrill. Apologies for that, sincerely.

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Melissa McDonald

I actually enjoyed the /pizza feature in EverQuest 2. Dominoes would bring you food while you gamed :D

Estranged
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Estranged

Amway will be next. Can sell virtual toilet paper and body wash for those LONG trips.

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Joe Blobers

Merchandising is a great source of revenues for many companies. I won’t buy toilet paper but a mug, T-shirt or cap… why not?

Estranged
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Estranged

Joe – at least the overpriced hat should be shipped and in hand quickly.

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Patreon Donor
Schlag Sweetleaf

.

star citizen hello kitty.gif
miol
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miol

How were you possibly able to give moving lighting accordingly to the added parts?! o.O

We’re not worthy! /bow

View post on imgur.com

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Patreon Donor
Schlag Sweetleaf
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Sixcess

Star Kitten is the best thing I’ve seen come out of SC in a long time.
I’m serious.
The culture – or cult – surrounding SC has always given me the impression of being agonizingly serious and No Fun. This reminds me of the pink Uzis in Fallen Earth. They’re fun too.

deekay_plus
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deekay_plus

it’s a bit too lol memes in the same way deadpool can be. but i thought it was cute at least, if overly 4th wall breaking. but there are others that are just as bad as noted just below :P

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Space Captain Zor

Only thing I don’t like about Star Kitten is how self conscious it is that it’s in Star Citizen, unlike their other in-game brands. I’m sure it’s Deadpool approved, though.

deekay_plus
Reader
deekay_plus

i actually thought the stupid space bike thing was cute enough to maybe put effort into getting because i misheard in the video that it would only take 1 referal to get. but then i saw it takes 10 and not going to annoy my friends with that shit for it.

but yeah this is probably their worst 4th wall breaker so far, the others haven’t been nearly as jarring barring eaelctronic access and the AMD mustang.

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Melissa McDonald

Hello Kitty Inc probably has some pretty darn good barristers. Might be worth a CND.

deekay_plus
Reader
deekay_plus

it is pretty close to their artwork. and while hello kitty fan works have been a thing for a long ass time, i doubt something like this would pass muster if they were made aware of it.

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ichi sakari

The new Banu Defender out today might not be a big seller (side-by-side 2-seater looks like poor visibility and has weak armor), altho some will get picked up by collectors it won’t be make a ton of new cash.
My guess is that Sandi is behind the Hello Sally, it won’t get much traction (like Big Benny’s did) and is likely to be more of a running joke than anything collectible.
The referral contest was mishandled – providing space to select few during ATV should have raised some red flags, but more importantly they’re not looking out for the average fan, and their focus on the ‘content creators’ is leaving most folks on the sidelines.
C- marketing again, which is a shame because there’s been some interesting development lately.
The worst part is that these mis-steps set the salt mines to hyperactivity, as evidenced by the same 4-5 posters in here vitrioling like they do in every SC article.

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Joe Blobers

Those vitrioling posters will fade away… like in a few days. New ATV’s will soften vitriol to the point99.99% caring about this vitriol will speak about the upcoming SQ42 (when time of release will be closer)

styopa
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styopa

Pyramid schemes ONLY work if new people are constantly recruited to join.

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Joe Blobers

This is true for every human activity. Nothing durty or sinister.

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Melissa McDonald

“Sure, I’ll join your cult!” – Maria Bamford

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Joe Blobers

Come with your own cult Melissa because CR is not God, SC not a religion nor a cult :)

luxundae
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luxundae

First impression: oh wow, does this mean they’re almost out of money?

Reader
Joe Blobers

Far to be…. how I know? Because one fellow who is promising the end every year since close to 3 years never made a correct prophecy, either for SC or himself :)

Reader
life_isnt_just_dank_memes

IDK that I agree with a referral program to a game that isn’t out of alpha or beta yet.

chachwagon
Reader
chachwagon

This is a fantastic new program. If you’ve been thinking about getting a refund at this point, there may be an influx of new backers coming in. That means you’ll be able to safely pull your money out before any missed deadlines this summer drive existing backers to head for the hills.

r/starcitizen_refunds has a great guide to help if you are looking for information.

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Joe Blobers

Thanks for taking care of backers. They indeed are more every day and those here from 1 to 4 years have no doubt about SC being delivered. They can be eager, dissapointed here and there but backers are here to build something…. You never build an house if you remove briks from place to place..
But may be this the goal after all for a few :)

2M$ per month during a quarte with nio special event. Clearly this is the end :)

Zander
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Zander

As one of the Star Citizen fighting fanatical fanbois on Massively OP, I am truly disappointed in this “referral contest” and that’s saying it lightly.

The referral program they devised is geared toward using the community as an arm of aggressive marketing. Specifically for the streamers and content creators of the community, which will no doubt be the winners of this contest. While I’m not saying that they don’t deserve praise for their commitment and keeping a constant stream of information and content while we’re in droughts, there is no doubt in my mind that this was billed as a community effort contest but geared strictly toward those who are willing to push referrals at a highly committed level or have a large subscriber and viewer base.

This contest is purely about making more money, which as a loyalist to this game, calls into question the incentive that have for creating such a scheme.
I highly doubt that they are running out of funding but I believe that as we get closer to the launch of this game and the fact that they have committed to not selling any of the ships except for starter packages, will see more aggressive tactics like this to assure funding continues post-launch.

They might as well billed the contest as a way of giving back to the content creators of this community which while unfair, would have been received better by the community. The common backer is the main funding drive for this project not content creators. The last thing they need to do is trying to get people to conduct door to door pressure sales on their own Guild mates and Friends.

As an avid fan of this game, happy with the direction they’re going and frankly not a big referral contributor, this is very disappointing.

As you can tell from the top 5 posts on Reddit Star Citizen, this isn’t going over very well.

https://www.reddit.com/r/starcitizen/

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Armsbend

My friend – you have been had. For years now. This is just the tip of the iceberg.

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Space Captain Zor

I’ve simply chosen to ignore it, honestly.

deekay_plus
Reader
deekay_plus

i bought my friend a copy of the game last fall and didn’t even think to use a referal code for it. LOL

Reader
Joe Blobers

Same to me with my brother in law.

Reader
TheDonDude

I’ve decided it’s time for a lil’ break on Star Citizen news. Go do something else for a few months and then see what, if anything, is new.

…except for reading MOP articles on it, obviously.

Reader
Robert Mann

Ugh. Trying to find anything nice to say here. Okay, the lore OTHER THAN star kitten is cool. Star kitten turns the lore into a negative overall for me though. I’d considered looking into the game after launch, but that alone makes it less likely I will ever care. I’m well beyond the 4th wall breaking references and call outs to various cultural crud going on. Those who aren’t, enjoy!

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Space Captain Zor

As long as it seems to take them to at least finish characters they’re working on, maybe we’ll see the Banu in-game by the time we find real alien life on Enceladus.

Crow
Reader
Crow

by the time we find real alien life on Enceladus.

*Snarky comment about how Star Citizen won’t be finished by 2026*

Rustyblades
Reader
Rustyblades

You won’t see folks spamming referal codes (STAR-RCR9-CTS6) here, no way!
STAR-RCR9-CTS6 = 5000 free UEC for new players.

Nope nope.

Reader
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Patreon Donor
BalsBigBrother

I have no idea STAR-5PAM-F00L what you mean. STAR-5PAM-F00L its inconceivable STAR-5PAM-F00L that folks would do that in their posts STAR-5PAM-F00L.

I mean it would stand out like a sore STAR-5PAM-F00L thumb STAR-5PAM-F00L and STAR-5PAM-F00L be STAR-5PAM-F00L super STAR-5PAM-F00L annoying STAR-5PAM-F00L to STAR-5PAM-F00L boot :p

(in case it wasn’t obvious STAR-5PAM-F00L is not a real referral code so don’t bother hehe)

deekay_plus
Reader
deekay_plus

should also not note that 5k uec buys fuck all.

deekay_plus
Reader
deekay_plus

referal programs are crap to begin with. i had some random dude spamming all my sc videos with his referal code for months which luckily went straight to spam filter.

but a referal contest?

and with both the increases to the rewards and the contest being more geared towards popular youtubers and streamers than typical players to boot?

this is one of a handful of things that makes them seem desperate for new revenues to me. and it’s just a simply shitty thing in general as anyone that has dealt with referal spam from randoms for any other game or w/e thing knows. it’s obnoxious af and does more damage than positive promotion for a product or brand.

Crow
Reader
Crow

it’s obnoxious af and does more damage than positive promotion for a product or brand.

I’d probably argue the other way. It helps a brand/project at the expense of existing stakeholders. It weaves into the desire to expand, while also making their most dedicated consumers work for them even harder. It makes every notable person into the game into a sales-rep during their streams and tweets and whatever else is popular these days for meaningless, instant communication.

So, will this increase their revenues? absolutely. Will this make those who have already spent money go elsewhere? maybe. But in the end those who have already paid aren’t the target at all.

Zander
Reader
Zander

I don’t agree your opinions most of the time but this is pretty much it, Crow. You nailed it.

Crow
Reader
Crow

Have I really become that guy on MOP?

*Looks through previous posts*

Yeah, I did. *sigh*.

Reader
Robert Mann

Tis okay. *Offers a biscuit.* Just chill a little on the… conflict and harsh words that sometimes come between you and others, and you’ll be fine!

I know there are times I simply shut up because I will say something less than nice if I start typing. Better to just let it go, tbh.

deekay_plus
Reader
deekay_plus

which is why just about every discussion venue for gaming bans referal links. becuase you know such campaigns are so effective and welcomed by consumers.

there’s good reason such marketting has been effectively reduced to the domain of youtubers and streamers, and that’s because just about everyone else find them obnoxious and annoying.

where as obnoxious and annoying for profit is the bread and butter of popular youtubers and streamers and their viewers.

nevermind that the client state of star citizen right now is not exactly going to ingratiate new customers to the game being sold this aggressively. it’s still not in a state that compares to typical day 1 of early access for similar games. best buy salesmen tactics for such a product is only going to put people off the product long term and damage the brand. it’s one thing to do free trial weekends, but quite another to push people into buying a game at such a high base price in such a state that it currently is and will continue to be for months to come.

Crow
Reader
Crow

I don’t disagree with a word you say, but the reality is that campaigns like this very much do work for companies… just not for consumers.

This will up their sales, which is their goal. With a release around the corner, they’re in countdown mode and bits like this with short-term gain will be a wash on long-term once they release a product. And then they’ll have a gangbusters release weekend and go back to needing more money.

wpDiscuz