Pokemon Go has pulled in $1.2B in revenue

Pokemon Go officially has all the money: According to app research group Apptopia, the game has now raked in $1.2 billion dollars in revenue with 752 million downloads. Seems like great news, right?

Well, yes and no. $950 million of that was accrued in 2016, so the app isn’t quite what it used to be, even if it’s still doing well. Logins have fallen from their peak of 100 million monthly down to 60 million monthly since last summer too, though again, I doubt most developers would turn down an active playerbase of 60 million bodies.

You’ll also recall that Pokemon Go slipped out of the top 10 mobile revenue rankings as counted by SuperData in May — the first time it hadn’t made an appearance in that list.

Source: Apptopia via VentureBeat via VG247
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8 Comments on "Pokemon Go has pulled in $1.2B in revenue"

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Jack Pipsam

Phat-stacks.

PurpleCopper
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PurpleCopper

Was it really necessary to make Pokemon Go into a pseudo-mobile augmented reality game? Imagine if instead of physically moving yourself, you just push a button to move your avatar character, just like in a real MMO game.

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Dystopiq

This is why companies are flocking to mobile gaming. It’s piss easy and makes stupid margins.

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HNN

TBH I don’t blame them, it’s hardware that no one have to license to and a lot of people have mobile. It’s basically a mini pc in your hand

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johnwillo

I’ve never been into Pokemon, but my daughters and my wife played Pokemon Go when the craze was at its height. Haven’t heard any of them refer to the game in many, many months, and haven’t seen any talk of the game online for about as long. My subjective evaluation is that the game is shedding active users very quickly.

Andrew Ross
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Andrew Ross

I’d say “shed,” past tense. The people still around tend to be highly invested and come back around major updates, much like WoW players and WoW patches/expansions. You can even see that in our coverage of the game’s revenue rankings.

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Schlag Sweetleaf

$

DR. SQUIRTLE 1.2B.jpg
miol
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miol

;P
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