SuperData August 2017 revenue report: PUBG bumps WoW, disrupting PC market

SuperData’s August 2017 global revenue report confirms what anybody even casually watching PUBG already knows: The upstart game that’s kicking butt on Steam is the literal definition of industry disruptor.

Over on the PC side, PlayerUnknown’s Battlegrounds dislodged World of Warcraft by one place since last month, while DOTA 2 fell down to 10 and ROBLOX fell out of the listing as CS:GO returned. On console, GTAV/GTAO is still on top, though Overwatch got bumped one place thanks to the entry of Yet Another Madden game. And the mobile listing shuffled slightly, with Pokemon Go inching upward once again.

PlayerUnknown’s Battlegrounds continues to dominate PC game sales, despite still being in Steam Early Access,” says SuperData. “PUBG is the number 1 premium PC game for the 3rd month in a row and has overtaken World of Warcraft on the total PC games list for the first time.” Indeed, the company says PUBG sales accelerated last month, “bringing total life-to-date sales close to 9 million units through August.”

Don’t feel too badly for Blizzard, however; as SuperData notes, Overwatch’s monthly active users on PC hit an all-time high in August, and Hearthstone’s revenue likewise peaked during that same period, both on the heels of major updates.

Finally, the analysts suggest free-to-play is growing again.

“In the U.S., digital games revenue grew year-over-year. This growth was underpinned by a rise in free-to-play digital revenue. This more than offsets the decline in pay-to-play, which was down on a difficult comparison against World of Warcraft: Legion last year.”

Source: SuperData. With thanks to Sally!
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20 Comments on "SuperData August 2017 revenue report: PUBG bumps WoW, disrupting PC market"

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Alex Malone

Oh, how I hate SuperData

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Soulbreeze

I don’t get the PUBG phenomenon. I’m sure the game mode itself can be fun, but the shooting mechanics and environments don’t look good at all on any of the videos I’ve watched.

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Armsbend

Visceral combat and really easy to be a streamer viewer/caster.

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Koshelkin

Geez, places 2-4 are dominated by the chinese market, place 1 most likely has a big contribution from there. Who cares about PUBG, really? Look at those numbers.

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Sally Bowls

#5 PUBG also has a very big Chinese presence. as does #6 WoW.

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steve

Did we just call a new WoW killer?

Congratulations PUBG. Keep doing your thing, Murderhobos.

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Daniel Reasor

I do wish that gaming sites would agree to settle on one commonly used abbreviation for the name of Player Unknown’s Battlegrounds.

The columnists at Rock Paper Shotgun use “Plunkbat,” which is nice. Like “WoW,” it’s easy to pronounce out loud.

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Armsbend

They’ve given up: it’s PUBG (not trying to cross promo mop)

The PUBG Map: Where To Loot, How To Win

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Daniel Reasor

*Shakes fist at the heavens*

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Vexia

Now is when I admit to thinking the title was Player Battlegrounds Unknown, a.k.a. PBUG, which can be pronounced “Pee-bug.” There’s nothing awkward about saying that, is there?

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DriftingCookie

I have about 200 hours in the game and I just realized i was saying it like PUGB…. (PUG-BEE)

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It is fairly obvious that the “PUBG” abbreviation is already settled on.

luxundae
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luxundae

“plunkbat” also lends itself nicely to yelling “plunkthat!” and “oh yeah, well plunkthis!” while getting mindlessly slaughtered on a godforsaken ex-soviet death island late at night.

not that I would ever do such a thing

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zeko_rena

Really not looking forward to the next year or so soon being filled with PUBG clones, such a booooooooooooooooooooring game style come onnnnnnnnnnnnnnnnnn

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Melissa McDonald

Hey a new madden game where your players can kneel during the anthem.
“If it’s in the game, it’s in the game” – right, EA? ROFL

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MesaSage

I feel like this genre is leaving me behind.

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Vexia

Blizzard battle royale genre title incoming?

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thickenergy

How likely is it that the increase in F2P revenue is directly related to more and more games selling lockboxes? I can increase my revenue with a few B&Es, doesn’t make it the right thing to do. If you’re going to do lockboxes, at least go the Path of Exile route in terms of transparency and value.

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Schmidt.Capela

Given that subscription revenue also declined, part of it, at least, seems to be from players migrating from subscription to F2P titles.

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thickenergy

I suppose that’s possible, but there are very few subscription titles left from which players can migrate.

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