RIFT course-corrects on $100 mount pack while Trion gets into the holiday spirit

Well, that didn’t last long. RIFT has already yanked its controversial $100 random mount packs from the game store following strong opposition from the community. “We put a tremendous amount out for the holiday season. As always, we follow player feedback and LISTEN. We’re also pretty agile, so when the resounding feedback on the Orphiel’s Mount Crate came in, we took it down,” the studio posted.

Lest we become seasonal grinches, we want to pass along the word that Trion is throwing a lot of promotions and giveaways in its MMOs this month. RIFT players who log in before January 4th have a chance of winning a collection of 40 mounts, can enjoy the Fae Yule event, and buy a year of patron status for $99 (which is one mount’s worth! Too soon?).

Trove has login rewards and a Snowfest event, ArcheAge has a prize giveaway for people who poke their head into the game, Defiance is selecting a few players for a jackpot bounty, and Atlas Reactor is doubling up on its XP and discounting its freelancers and skins. Good stuff!

Source: Official forums, Atlas ReactorDefianceRIFTTrove. Thanks Clowd!
Update: Trion’s Scott Hartsman has addressed the mount decision on Reddit as well, calling it a “teachable moment.”

“You dragged us for it,” he writes. “We deserved that. It’s gone. And we’re sorry it happened. Orphiel’s Mount Crate, an item created for RIFT, was an attempt to do something new and create a tradeable box that guaranteed a rare cosmetic mount, but we badly misread how people would take it and that’s completely on us. We removed the crate from the store late this morning, and are discussing how to handle similar content in the future. The RIFT team and Trion Worlds as a whole are always trying to do right by our players, but we don’t always get it right. This was one of those times.”

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20 Comments on "RIFT course-corrects on $100 mount pack while Trion gets into the holiday spirit"

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Tizmah
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Tizmah

How about instead of using customers to get your teaching moments you go back to your parents to learn some good ethics and morals.

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teppic

It wasn’t because of strong opposition from the community, it was entirely because Jim Sterling picked up on it and he’s a very strong voice in all this lockbox shit.

And giving Trion free advertising in the context of this stuff is entirely shit too.

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Mikka Hansen

the smaller problem is that they tried to do this

the bigger problem is that in this time and age, Trion somehow still has customers left.

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Bhagpuss Bhagpuss

I think you’re giving Trion an undeserved pass on this. When you’re at fault, you don’t get credit for putting things right and saying sorry afterwards. That’s the bare minimum response required. The best you get should be “…and don’t let it happen again”.

What happens to the players who did buy the $100 box, by the way, if there were any takers? Did they get any kind of refund? Not suggesting they necessarily should but just curious as to how that part was handled.

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Zora

What happens to the players who did buy the $100 box, by the way, if there were any takers? Did they get any kind of refund? Not suggesting they necessarily should but just curious as to how that part was handled.

Mayhaps nobody did and that’s the one real reason they scrambled to get in reverse gear?

Oh the mystery, the drama… it’s too much /swoons

hurbster
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hurbster

Oh well, they got Jim Sterling’s attention at least.

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Malcolm Swoboda

They should just have an experiment before shutting the game down – remove all P2W/P(rogress) and have subscription-only shards with this and see the response.

Coolit
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Coolit

I’m not advocating shutting the game down but I’d definitely be up for a sub only server with all the store items available in-game through achievements or similar.

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A Dad Supreme

Kind of reminds me of what Chris Rock said years ago: (changed a bit)

You know the worst thing about gaming companies like Trion? Gaming companies like them always want some credit for some shit they supposed to do. A gaming company will brag about some shit a normal company just does. Trion will say some shit like, “We reflected and listened to our customers in this teachable moment.” You’re supposed to, you dumb motherfucker! What are you talking about?” What kind of ignorant shit is that? “We pulled our expensive $100 mount from our cash shop!” What do you want, a cookie?! You’re not supposed to sell $100 cash shop mounts, you low-expectation-having motherfucker!

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Chosenxeno .

They did it for publicity. The Bastards! It worked though:P

Xijit
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Kickstarter Donor
Xijit

Probably …. “Lets put out something really shitty and has miserably failed every time someone else has done it, but then immediately roll it back and have a parade about how much we listen to our customers.”

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Danny Smith

They seem less incompetent and more bumbling. Like if Blizzard and Square Enix are Ford and Toyota Trion is you uncle’s dodgy friend who runs a car dealership and just barely gets by without going bankrupt by pulling shit that might one day get him in trouble but for now people just get amazed he is still running a business at all.
It makes me think of an out of touch skeleton crew going “what are the kids into now? lahkbahxes? yeah so throw some a them in theres and jack the price up! its gonna have us all laughing into the bank!” and then they see the reaction and go “WHAT DA THESE KIDS WANT NOWADAYS?!?”

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Zora

They seem less incompetent and more bumbling.

It’s an impression you get when such awkward decisions are just as easily withdrawn as they were greenlighted, I’ll agree to that.

It’s hard to know what really goes on into those offices but being woefully cynical for just a moment, I’ll say that in business (or politics) when crap hits the fan, doing your damnedest to pass off as merely incompetent/clumsy rather than downright villanous is the default option. Easy to forgive clumsy people who apologize, less so defiant villains proven guilty.

Not claiming this is the case, but… it’s really likely for this to be the case, Your Honour!

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rafael12104

So it’s no harm no foul?

Just another ding off of the armor?

And your brand and reputation continue their journey right down the tubes.

So it goes, I suppose.