business practices

But seriously, lockboxes suck, even if the ESRB doesn’t think they’re gambling. Stop buying lockboxes.

So, MMO players. Are you tired of hearing about lockboxes and gambleboxes? It feels like we’ve been complaining about them for like six or seven years now, probably because we have. It wasn’t cute back when City of Heroes was trying it, nope. Heck, it wasn’t cute back when Star Wars Galaxies was trying it with card packs. Now it’s every damn game, and it’s gone way beyond MMOs. I’m not sick of hearing about it myself. I’m just sick of dealing with it like a pestilence making me hate the games and developers who exploit them.

Maybe there’s a light at the end of the tunnel: As more AAA online gaming studios figure out that lockbox gambling garbage is a fast ticket to easy money, more mainstream gamers are catching wind of the scam and raising objections, so it’s not just MMO players all by our lonesomes anymore. Indeed, this week multiple game critics, YouTubers, and review services have come out against lockboxes, from Boogie to TotalBiscuit, the latter of whom has called for ESRB intervention. Reviews aggregator OpenCritic has further said it’s “going to take a stand against loot boxes” by taking crappy business practices into account. The ESRB doesn’t care, by the way, and as blogger Isarii has pointed, the self-regulatory body has conveniently twisted the meaning of gambling to avoid dealing with the problem, thereby failing to protect us from it, but that’s just making people angrier.

So hey, you know what, studios? Keep screwing up with lootboxes. Keep attracting mainstream anger, keep disrespecting us, until it all boils over, one way or another, and you can’t exploit us anymore. And in the meantime, people? Stop. Buying. Lockboxes.

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