pokemon company

The Soapbox: Why is Pokemon GO still a tech demo?

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I've been a bit frustrated with Niantic lately. I love some of its ideas, but I watched someone else play Ingress prior to Pokemon GO's...

How Pokemon Go should integrate Pokemon Sun/Moon

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Say what you will about following tradition, but when I first heard more Pokemon would be added to Pokemon GO, the first thing I thought...

Pokemon GO confirms rumors with Generation 2 update, 7800-store Starbucks rollout

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The Starbucks leak is at least partially true: Niantic has confirmed that Pokemon Go has teamed up with the coffee company. Starting at 2 p.m. EST today,...
Pokemon gone?

Pokemon Go’s popularity appears to be waning

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The mobile ARG powerhouse of Pokémon Go appears to be losing players, and not just drivers who hit people due to focusing on the...

Pokemon Go: Michigan couple sues over game’s impact on private property

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Pokemon Go is the subject of yet another lawsuit: A Michigan couple is suing Niantic, Nintendo, and the Pokemon Company in federal court. The...

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