On April 1st, Reddit’s big gag for the year was “The Button.” It was a button that started a 60 second countdown, and when someone else pressed the button, the countdown reset and started over. With no information about what happened when the button would finally tick down, what followed was… well, kind of out of control.
And now the countdown has finally run down to nothing. Guess what? Absolutely nothing happened. After two months of keeping the gag running, the community was finally out of Reddit accounts to push the button, and it ticked down to zero. You can read a full recap and marvel at the fact that a single April Fools’ Day gag managed to produce and destroy an entire community in two months. What you can’t do, though, is press the button.