Hey, kids, you like random cosmetic rewards, right? The latest patch currently in testing for PlayerUnknown’s Battlegrounds adds two new crates that can drop when you spend BP on a crate drop, and one of them requires a (paid) key to open. The other can be opened for free. Within both crates are a number of new cosmetic items, some of which have an astonishing 0.01% drop rate in the free crate. That means that on average, you would need to open 10,000 crates to see one of these things drop.
A helpful examination of other games with cosmetic crates reveals that those games tend to top out at one best-possible drop closer to once every 10 loot boxes opened. It’s also far easier or cheaper to get those boxes. Granted, we don’t yet know how much the keys for the paid crate are going to cost, and the drop rates are slightly better in the paid box (the rarest paid item has a 0.16% drop rate), but it’s still the sort of gouging for single items that is unlikely to sit well with anyone once the numbers are made clear.
At least the drop rates are right in the patch notes. That’s helpful.