Nexon isn’t the only Korean studio that has been targeted by the government and fined for dishonest practices with its online games and lockboxes. The South Korean Fair Trade Commission has handed out $950,000 in fines to the country’s studios for deceiving players and failing to provide accurate odds for winning any particular prize.
The three studios punished for their transgressions are Nexon ($875,000), Netmarble ($55,000), and NextFloor ($4,600). The Korea Herald notes, “The [South Korean] FTC’s actions have signaled alarm across the Korean game sector, as it could hurt the sales of in-game items — particularly randomized items, which users tend to continuously buy until they get a desired result — that contribute immensely to profits.”
Is this enough of a penalty to make the eastern market be more responsible with its lockbox policies, or are these fines merely a slap on the wrist? We will see.