If you’re heading to E3 in Los Angeles next week, it is going to be quite difficult indeed to avoid any thoughts of Bethesda’s new Fallout 76. It could be because there is so much excitement swelling about this new entry in the post-apocalyptic franchise. It might be due to the rumors that the game will be an MMO of sorts. Or — and we are just spitballing here — it might come to mind because of the towering billboards displaying on the sides of hotel skyrises.
VG247 notes that the Hotel Figueroa now has three Fallout 76 ads painted — not plastered — onto the side of the buildings. Apparently this is a Big Deal for E3 advertisement and a good indication of the marketing muscle that Bethesda wants to put behind this upcoming title.
The tagline for the ads? “Our future begins.” Looks like multiplayer goodness is looking more and more certain!
