If you thought Epic Games was being childish or cynical in its attempts to rile up the video game faithful over its otherwise perfectly reasonable anti-monopoly lawsuits against Apple (and Google, though it’s been more of an afterthought), well, then you’re not going to change your mind as a result of this story. Apparently, a week after dropping its 1984 and Apple commercial parody mash-up video and playing it on loop in Fortnite, Epic is now pushing onward with another in-game event meant to stir the playerbase with both fear and free stuff, like laptops and consoles – yes, even a free hat.
Granted, we’re not really the target market for taglines like “All of your friends. Awesome prizes. And one bad apple. We’re droppin the #FreeFortnite Cup” but still. Come on.