A while back, MOP’s own Ben tweeted that during his recent foray into EVE Online, a gamemaster messaged him out of the blue. The GM apparently offered his aid and sent over some starter equipment. As Ben noted, it’s a rare thing in MMOs. I’ve seldom seen it from a studio’s staff before either; it’s usually left to motivated gamers and organized community efforts.
MMO blogger Wilhelm of TAGN noted that it’s likely part of a CCP Games campaign to get players to stick around. I don’t know whether it’ll work, but I have no reason to think it won’t – plus it’s smart as heck. Newbie retention in games like EVE is everything, and MMOs could certainly make it easier.
What would you say is the single best way an MMO can keep a newbie playing?