transmedia synergy

Borednite.

Fortnite will host exclusive Star Wars Rise of Skywalker scene at its in-game theater

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Fortnite continues its run of Star Wars transmedia synergy with an exclusive broadcast of a scene from the upcoming Star Wars: The Rise of...

Roblox’s latest event taps some Star Wars Rise of Skywalker transmedia synergy

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All the Star Wars things, please! That's what Roblox is dishing up right now. The kid-centered building MMO partnered with no less than Disney...

Black Desert teams up with anime Berserk for themey ‘grim fantasy’ questing

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Anime fans, today's Black Desert PC update is for you. As teased, Kakao and Pearl Abyss have dropped some transmedia synergy all up in...

Today in transmedia synergy: Fortnite’s cash shop is now vending Star Wars stormtrooper outfits

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Look, if at this point you're not doing something Star Warsy in your video game, you're just doing games wrong. Most studio are gonna...

World of Warships launches Midway movie tie-in events ahead of Veterans Day

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If you spend most of your free time in video games and not movie theaters, you might not realize that Midway is releasing this...

Crowfall gets a nod in HBO’s comedy Silicon Valley

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Today in "weird crossovers that we really didn't expect to happen," the throne war MMO Crowfall was referenced in and even used for a...

Guild Wars 2 kicks off new Icebrood Saga promotion with… Quiznos?

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If last summer's Guild Wars 2 bubble tea promotion didn't do it for you - and it didn't do it for a lot of...

Bungie partners with shoe brand to release $140 Destiny 2 boots, sure why not

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Let's be honest, Destiny 2 makes some very weird merchandising choices, whether it's Pop-Tarts, energy drinks, or scented candles. By comparison, then, $140 boots...

Monster Hunter World preps November Resident Evil collab, counts 14M sales

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If you twist them enough, the parallels between single-player zombie horror series Resident Evil and multiplayer action RPG Monster Hunter: World can be found....

Pokemon Go preps World Tourism Day event as players report spawn changes

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Did you know that World Tourism Day is this Friday, September 27th? Neither did I until I found out from the United Nations World...

Roblox’s latest transmedia synergy event is with… Stranger Things

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If you had "transmedia synergy" on your MMO bingo card, you're going to be happy about this post right here. Roblox is apparently leaping...

Sea of Thieves is handing out a… free Halo pirate ship, sure, why not

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Did someone call for transmedia synergy? How about bizarre crossovers? If you're a fan of both Sea of Thieves and Halo, that's exactly what...

Fortnite and Nike’s Jumpman brand team up for a new LTM

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I never would have thought to stir Fortnite and a brand of footwear together, but then again I also never would have thought to...

Not So Massively: Mourning the wasted potential of Trion’s Defiance

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One of my biggest gaming pet peeves is people declaring games "dead" before their time. If you can play it, it's not dead. This...

Niantic just released a Netflix anime series based on its MMOARPG Ingress

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It's the transmedia synergy you didn't know you wanted but you're getting it anyway: Niantic announced the release of its Ingress TV show this...

DC Universe Online launches Shazam movie tie-in lockboxes

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Get your transmedia synergy tag out folks because DC Universe Online is literally built on it, and this week, it's launched a big ol'...

Not So Massively: SMITE’s 6.1 update, RUST minicopters, World War Z’s launch date, and Battlerite’s F2P trailer

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The Not So Massively games are piling up, so let's knock 'em out real quick here with the return of our old NSM roundup,...
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The MOP Up: Diablo III’s anniversary dungeon returns

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Anyone who missed out on Diablo III's anniversary dungeon can get back in on the fun and rewards thanks to its reprise all month...

The MOP Up: PlanetSide 2 throws a summer rager (August 5, 2018)

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The MMO industry moves along at the speed of information, and sometimes we’re deluged with so much news here at Massively Overpowered that some...

Defiance 2050 officially launches as a free-to-play reboot on PC and console today

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Trion has a big launch on its hands today as it pushes Defiance 2050 out of beta into a live state on PC and both...

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