wow factor

This entire column came about because our team was discussing World of Warcraft at work and I observed something kind of odd: The Dracthyr...

We are, at the time of this writing, less than a week out from the second part of the Dragonflight pre-patch for World of...

If you don't want to read an entire column in which I talk about the new talent trees in World of Warcraft... good gosh,...

So we now know exactly how World of Warcraft is going to handle the Dragonflight pre-patch. We'll be getting the initial launch of systems...

Before I had played World of Warcraft and back in the time when I allowed myself to speculate more freely on what games would...

Human beings love narratives. We love stories too, but narratives are like the arch version of that. You don't need an elaborate story about...

Aw yeah, who likes math? I like math. I really like math, and you all know it, and you have to consistently sit there...

So here's something funny to consider: No matter what happens, Blizzard has collectively backed itself into a corner with World of Warcraft expansions over...

My initial plan this week was to write about whether or not World of Warcraft was successfully creating an echo chamber in which everyone...

I've been covering MMOs professionally for about 13 years now. That's a long while. And it's kind of strange to me that I've been...

To start this off, I want you to summon up a feeling. I want you think back to the first time you can remember...

World of Warcraft has gone harder on its raiding focus in recent years in a lot of ways, starting with Warlords of Draenor and...

So there's this funny persistent thing that goes around when it comes to talent trees in World of Warcraft. A certain coalition of players...

There's a bit of cognitive disconnect that I notice is still tripping up some particular fans of World of Warcraft even at this point....

So if you somehow missed it, Activision-Blizzard posted its most recent earnings report this week. It was not good for the company as a...

With the upcoming release of Wrath of the Lich King Classic, I think it's now completely fair to say that World of Warcraft took...

I was briefly considering doing another math column now that we actually have a date when World of Warcraft: Dragonflight started alpha testing, but......

So we've seen some of the talent trees being unveiled for World of Warcraft: Dragonflight at this point. Five of the 12 extant classes...

It's been a really long time since we've gotten to have some math up ins. You know by this point that I really like...

Well all right, then. This was unexpected. I honestly did not expect that Blizzard's need for content would overwhelm basic needs of testing and...