Overwatch plants Jeff Kaplan in front of a fire for 10 hours and hands out free loot boxes

Overwatch made a bid for players’ attention this busy holiday weekend, and in some ways, it succeeded. For starters, Blizzard decided to gift all players with five free lootboxes (worth about $5 total). All you have to do to get yours is to log into the game by January 1st.

But that wasn’t what had everyone talking over Christmas. No, it was the fact that Game Director Jeff Kaplan decided to stream himself sitting in front of a fireplace for 10 hours doing… very, very little. That didn’t stop Twitch and Twitter from going nuts, as around 40,000 people tuned in to see this spectacle (which was probably inspired by similar Christmas fireplace stunts).

Of course, you don’t have to watch all 10 hours of His Royal Kaplancy. Someone took the trouble to compile all of the truly exciting moments of the stream, and someone else (that’s us) took the trouble to copy and paste that video here below!

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8 Comments on "Overwatch plants Jeff Kaplan in front of a fire for 10 hours and hands out free loot boxes"

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Sorenthaz

It’s pretty much the same stunt Old Spice pulled. For like 24 or 48 hours or something they just had a fireplace with Terry Crews’ head popping up out of the fire to say certain things before exploding and looping til the next appearance.

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Melissa McDonald

I feel like if Standing Stone games did this they’d be excoriated. Blizzard is a cult.

Minimalistway
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Minimalistway

Reminds me of a youtube channel, sitting and smiling, a guy who sit down and smile at the camera for four hours … each video, and he have many of them.

The world is full of noise … the world need people who sit down and do nothing :-)

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Armsbend

The only way I’d agree to do that during the holidays was for the entire month of January off. You’d think he’d be too busy or have a family to hang out with. I like dumb stuff usually but this one was too stupid. Seems like something a kickstarter bozo would do.

No biggie though – the world still turns.

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Michael

Someone takes things a little too seriously.

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Armsbend

Just a comment nothing I hold in my heart for longer than 5 seconds.

borghive
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borghive

No offense, but this article is like 2 days too late. :P I guess chalk it up to X-mas. :)

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Zora

Sitting there doing very little for the whole time, is it an elaborate pantomine recreating overwatch’s troubled development process heh?

No seriously, I got it he is to atone for his sins but this one definitely classes as “exotic and unusually cruel punishments” even for the company’s standards…

Also, merry holidays everyone! <3