WoW Token prices fall on the first day of operation

Have you been holding on to your hat during the first day of WoW Token sales? Did you think that 30,000 gold was a bit too low or too high for a month of World of Warcraft? Because the data from the first day of sales are in, and it looks like 30,000 didn’t stay for long. According to tracked data, while the tokens were briefly trending toward higher numbers, the values have plummeted through the game’s prime time and into the present.

As of this writing, a single token sells for 22,181 gold, about 75% of the initial offering. That would indicate that tokens are being bought for money in higher numbers than they’re being bought for gold; while sales remain brisk, it looks like most people were jumping to convert their cash into virtual coins. The bright side, of course, is that if you want your gold to pay for your subscription, that’s getting cheaper by the minute.

[Source: WoW Token Info]
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hollywoodb1
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hollywoodb1

deleted_73271244_deleted_73271244_toby tob PurpleCopper

this idea has never made sense to me. It is not F2P at all. They’re making more money on you buying that token (for your gold) than they would if you continued playing for 15 dollars, because SOMEONE bought that for 20 dollars, 5 dollars more than you’d have paid. It’s freakin’ genius.

Kherova
Guest
Kherova

I am actually surprised that the token is such a thing. I am sitting on 400k gold and have a decent RL income. Buying game time with gold is not really interesting for me. Blowing all the Ge accumulated over 5 years for a year of subscription: meh. On the other hand: buying 25k gold or even less for 20 dollars: even more meh. So I won’t be participating in any of this.

Bingin
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Bingin

MikeMinier hunterkiller37 SkyyDragonn It’s like I said, getting there is the problem, not doing it. If you are someone right this second with basically no gold and only 1 character at level 100 you are looking at a long road before you can start rolling in the garrison gold. Lich King is a bad comparison, that was a long time ago and the game has changed a lot since then. For starters if you want to level an alt with heirlooms you have to dump thousands of gold on them instead of just running a bunch of dungeons for badges. That’s kind of hard when we are talking about someone who doesn’t have much gold in the first place.

Midgetsnowman
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Midgetsnowman

shaw sbst Thats becaise those of us who play the most cuompulsivly tend to also be those who spend money at the slightest whim :P

Midgetsnowman
Guest
Midgetsnowman

Bingin yeah..speaking as a casual..I’ve never had more than  like 5-10k gold. 30k just for one month? Hah.

blueimpact
Guest
blueimpact

Bonnenuit It’s largely irrelevant outside of people who simply like large numbers. The MMO economy scales in a way that only people who managed to catch the first day or so of the money crash will profit. A profit is a profit, but it’s far less of an issue than some feel just because they see the higher prices. Hungry eyes, but not filling.

froggiestone
Guest
froggiestone

Isn’t this just supply and demand 101?

Bonnenuit
Guest
Bonnenuit

MikeMinier Bonnenuit That’s weird that there’s suddenly so much more money in the economy, but prices aren’t going up. Makes you wonder where it’s all gone…

MikeMinier
Guest
MikeMinier

There seems to be some confusion among some of the comments here.  Many people seem to think you can purchase a token from the auction house, then resell it later.  This is not true.  There are two methods to acquiring tokens:
1: Buy one for $20 from the ingame store.  These are not soulbound, and can be sold on the auction house.

2: Buy one from the auction house.  These become soulbound as soon as you receive them in the mail.

You cannot for instance wait for the price to drop considerably, then snatch a bunch up with gold and resell them later for a profit.

MikeMinier
Guest
MikeMinier

Bonnenuit I play on Proudmoore, one of the higher pop servers, and I haven’t seen any change in AH prices at all.  I also play on Terenas/Hydraxis(2 small servers that are merged), and haven’t noticed any differences there either.

MikeMinier
Guest
MikeMinier

manaek05 Rohirrim Yeah, when you purchase a token from the AH, it is put in your inventory as a soulbound item.  You can hold on to them for as long as you like, but they cannot be traded or resold.

MikeMinier
Guest
MikeMinier

hunterkiller37 SkyyDragonn I have 3 100s with full garrisons, most of my followers on them are 675.  I have 2 mid 90s toons with tier 2 garrisons that I manage as well.  I only raid with my tank, but he is 687 atm so pretty high up there.  I play maybe 2 hours a day with the exception of raid days(Monday and Thursday) where I play about 5 hours each.  That’s not exactly a hardcore amount of playtime.  Honestly I played more in other expansions than I do in WoD.  Your garrison pretty much stops the need for farming any mats or gold anymore.

hunterkiller37
Guest
hunterkiller37

SkyyDragonn 
“Up till LK”
That was 3 expansions and over 7 years ago.As of MoP, the alt paradigm COMPLETELY changed. Leveling alts has not been an easy process anymore for YEARS, plural. Much of what you assume WoW is hasn’t applied for several years. Do yourself a favor and go play WoD before thinking running 5 alts with garrisons is ‘easy’ on your time.

Sinder
Guest
Sinder

Lethality Sinder Every game that does this sees a large influx the first few days to weeks after they are released then sharp inflation as sellers spread themselves out. Natural inflation will occur as well because this item never looses value compared to other in game items. It very likely WILL exceed 30k

SkyyDragonn
Guest
SkyyDragonn

Up till LK I had 5max lvl raid geared toons, a full time job and an infant to raise. All while staying “casual” its not hard to do.

Paaperclips
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Paaperclips

ColdinT I’ve been trying to tell people this is how it will go ever since they announced the WoW Token because I saw how this happened with WildStar. I had so many people tell me I was wrong though and that the prices would be higher at launch and lower later on.
You’re absolutely right. In about a month, the price will go back up. The problem is, the gates were opened and everyone and their mother rushed out to buy a WoW Token. Once that initial rush of buying them dies down, the supply will slow down and the price will go up. :)

manaek05
Guest
manaek05

Rohirrim I believe it works like PLEX in EVE. You consume a token – it adds 30 days to your subscription time. It does not consumes automatically.

JerryMaples
Guest
JerryMaples

Lheiah Almost always cheaper (but riskier) with gold sellers, otherwise why bother using them and just do it the legit way.

JerryMaples
Guest
JerryMaples

squidgod2000 Loopstah In free to play games, these types of transactions are part of a money laundering system.
Stolen credit card numbers -> in game currency -> gold sales for real $$ (and maybe new credit card number)

Bingin
Guest
Bingin

The price is starting to go up now as the supply is starting to drop. Really though most of this is unsurprising to me, I think too many people overestimate the average player. Yeah making gold through garrisons with multiple alts is easy, but, that implies that you even have alts to begin with. The guy who plays like 5 hours a week because he has a family and full-time job is probably also the guy with only 1 character at max level. You can’t really just snap your fingers and start making a bunch of gold, getting the ball rolling is time consuming. WoW is a game with millions of players and not many of them are really the “hardcore.”

Rohirrim
Guest
Rohirrim

Dope_Danny Illusion for us the players :), as the question “how many people would subscribe if they could not buy their sub with gold” cannot be answered by human beings..As for Blizzard, they know that every player active account, is a subscription or “subscription plus” for them. I guess wow will become just another MMO that we all complain about but will play it for free (via in-game gold).
What remains to be seen, is the effect it will have to other f2p games.

Rohirrim
Guest
Rohirrim

I am really surprised with the price of the token..I guess I overestimated how many people have lot of gold in comparison to those in need of it. ~20k+ is not too much to generate, especially if you have several toons on level 100.
Anyone know how this is working? For example, if you buy 5 tokens, can you chose which month you use it on? Or they will automatically consumed in the next 5 months? I have around 300k gold sitting on my account and thought to buy 4-5 tokens when it is introduced at Europe, but don’t want to play right now, I want to keep them for future :)

ManastuUtakata
Guest
ManastuUtakata

Lethality Sinder 
Evidence?

ManastuUtakata
Guest
ManastuUtakata

Detton EatCandy 
Expensive tinfoil though. o.O

Bonnenuit
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Bonnenuit

All I heard was prices going up across the board for high-end gear. My sympathies to those who sold gear on the AH just prior to this!

deleted_73271244_deleted_73271244_toby tob
Guest
deleted_73271244_deleted_73271244_toby tob

PurpleCopper
It’s another step in their creep to introducing a F2P offering.

TheJewishMerp
Guest
TheJewishMerp

Eliot_Lefebvre PurpleCopper   They got 3 installments from me :3

tonymcs
Guest
tonymcs

I bought mine at a 31,217 gold price a few hours after release and had the gold about 3 hours later, but the price has continued falling.  Reaching 20K will probably generate another demand as it seems to be a price point most max players can afford without too much effort.  On my own server, virtually all the level 685 and 670 gear disappeared from the AH and then began to slowly recover.
As I can provide most things from my alts/garrisons, my 670 main had no real need for the gold, but it did allow me to upgrade my alts a few item levels and let me splurge on a few gems and enchants.  I may even buy a few more tokens if it lets me afford that @#$%^&*  garrison AH ;-)

squidgod2000
Guest
squidgod2000

Loopstah squidgod2000
Yeah, not what I’m talking about.

FornaForZeTree
Guest
FornaForZeTree

Damonvile People on the forums and various sites love to act like everyone is rich and has hundreds of thousands of gold just sitting around. News flash. Over 90% of the player base doesn’t even have 100k.

Needmoreloot
Guest
Needmoreloot

PurpleCopper  Phase 2 could be to add them to the game ala EVE and scare the living daylights out of people as the wagons are raided and a few eve’esk stories of $$$ lost hit the press… albeit very unlikely I do find the idea of PLEX without the obvious but omitted trick in the act that eve pulled!

(NB: not an eve player)

Loopstah
Guest
Loopstah

squidgod2000 Money is used to buy goods and services. In this case, you’re buying the service of entertainment – no fraud committed.

Lethality
Guest
Lethality

Sinder They will never be 30,000 again.

Dope_Danny
Guest
Dope_Danny

Detton Dope_Danny Karl_Hungus There arent any you have to grind. There arent any that have any effect on the game at all and therein lies the problem. You are leaving zones with big chunks untouched thinking “maybe ill have fun stuff to do there at 100” but nope its just the same thing as the apexis grind. Stuff you have no reason to do since raiding makes it all redundant.

I for one liked doing reps in MoP. I like learning more about the Klaxxi and waking up more of its paragons and getting a final reveal in an area only accessible for those who maxxed them where they reveal they worship the old gods and “when the time comes you are with us or you are dead” as well as good gear, unique mounts that arent saddles on mobs and actual varying and choice in what to do.

Do i train my serpent hatchling today? or do i help the golden lotus fight the mogu in the vale and maybe get some treasure keys? Maybe i want to chill and fish this evening instead?

Now its all pointless. Why bother killing enemies for 5 rep a kill when you can sit in your garrison like everyone else and get better stuff for even less effort than that grind?

Its a shallow, boring time sink.

Imagine if we had Dailies for these reps? each faction could expand on both the faction AND the iron hordes impact in the zone. They dont need the gating of MoP, but the extremely knee jerk 180 they pulled was too damn far in the opposite direction.

Eliot_Lefebvre
Guest
Eliot_Lefebvre

PurpleCopper I would imagine they expect to gain several installments of $20.

Dope_Danny
Guest
Dope_Danny

PurpleCopper It distributes gold and creates the illusion of more subscribers via whales.

Eliot_Lefebvre
Guest
Eliot_Lefebvre

Detton Dope_Danny Karl_Hungus Warlords of Draenor has many problems; the number of reputations is not one of them.
The fact that the only way to advance those reputations is straight “kill enemies in this area over and over,” though, is one of them.  I think Danny is less complaining about their existence and more about the fact that grinding them is the most actual sort of grinding.

purewitz
Guest
purewitz

Estranged purewitz I get it.  You’d have to pay for month, then play for free after you buy a token. Then make sure you buy another token before the end of the month to keep on playing for free.

quark1020
Guest
quark1020

misanthropomorphic At least it wasn’t a monocle…

PurpleCopper
Guest
PurpleCopper

What does Blizzard expect to gain from selling WoW tokens?

Players fork over some cash for WoW tokens, and those WoW tokens are then auctioned off for gold. Other players can then bid on WoW tokens using gold in order to get more game time.

Is this supposed to a gold sink? Help players who don’t have a credit card or actual money to pay for a subscription account?

masterx25
Guest
masterx25

Detton masterx25 I’ve been telling my friend that who just started. If it drops below 20k, he’ll be able to afford to buy tokens himself (gold earning is that easy now).

Ceder
Guest
Ceder

Walpurgisnacht  WoD expansion is set up a tad differently than cata. Dailies aren’t the poor man’s bank account as they used to be then.  Its more about your garrison’s buildings production output and garrison follower missions. Depending on how you set up your garrison for -1- character, you could make thousands of gold a day.  More characters with good garrisons and you can a lot in a short time.

Walpurgisnacht
Guest
Walpurgisnacht

I haven’t played WoW in a while. How much gold do you get from a daily these days?

Ceder
Guest
Ceder

masterx25  The demand for gold has more consistency than the demand for 30days game time.  Someone buy’s a years worth of time from gold and they’re not going to buy again for another year potentially, where as gold is spent daily.  That alone means that unless blizzard opens up the tokens to be used for other products and services, the downward value trend is going to continue.

agemyth
Guest
agemyth

Estranged No! Don’t tell me this!

agemyth
Guest
agemyth

EatCandy Detton Yes, Blizzard is very interested in selling a month’s subscription for $20 and creating a more interesting value to their game’s currency.

ex_Nihilo
Guest
ex_Nihilo

Best comment of the day.

Detton
Guest
Detton

EatCandy Enough to cover the costs of the tinfoil hats.

ManastuUtakata
Guest
ManastuUtakata

Estranged 
My Goblins are not impressed with this whatsoever as they wish to sell those Tokens high. However, the silver lining here is that my frugal Gnome wallet isn’t about to take any significant RMT hits anytime soon. Which I should count my pink blessings then that it’s selling low. <3

Detton
Guest
Detton

masterx25 Once the price drops down far enough, demand will go up and the prices will rise again.  It’s new ; a lot of people are keeping an eye on the market to see where it settles.

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