It’s probably easy for most people to brush off Roblox as a silly game that doesn’t get much attention, but do so at your own peril; we already reported on how the custom content multiplayer title draws in plenty of people (and lots of money), and now there’s news of an in-game awards event, which at its peak drew in nearly 4 million concurrent players, including over 600,000 players and creators watching the awards ceremony in real time within a Bloxy in-game venue. We suspect the quarantine didn’t hurt these numbers.
The awards took place on Saturday, March 21st, with the Bloxy viewing area featuring things like a lazy river with floaties, racing scooters, quests to complete, and souvenirs to collect. There were also a variety of community-made items up for sale to benefit Make-A-Wish and Code.org which raised $100,000.
As for the awards themselves, they were 14 different categories such as Game of the Year, Sleeper Hit, and Best Use of Tech. The game Adopt Me! and its creators, DreamCraft, took home multiple awards including Best Game Update of the Year and Best Studio of the Year, while Game of the Year went to the multiplayer FPS title Arsenal and the Builderman Award of Excellence was awarded to both Dungeon Quest by vCaffy and Super Striker League by Cinder Studio.
If you happened to miss the live event, you can still watch the show from within the Bloxy experience between now and March 31st. You can also check out the press release itself for links to the winning games and creators.