The ripple effect of the horrendous shooting at an esports tournament are going to be felt for some time. EA has already cancelled the planned Madden NFL ’19 qualifiers as a result of the shooting, but the company has also now set up a relief fund for victims of the shooting. A $1 million donation has already been added by the company, with contributions donated to victims and the families of the late Taylor Robinson and Elijah Clayton, both of whom were killed in the shooting.
The official statement is available on Twitter, promising to offer a way for community members to also donate more in an effort to help the victims and survivors of the shooting. There is obviously no way to make up the losses suffered by the families who lost loved ones to the shooting, but it’s clear that care and effort is being put forth to ameliorate as much of the tragedy as possible. As before, our sympathies go out to everyone affected by this heinous event.
— #WeAreMadden (@EAMaddenNFL) August 30, 2018