Not every game has housing, usually for bad reasons. But the vast majority of games at this point do allow you to design your character however you want, either through various cosmetic systems or just the City of Heroes-style approach letting you look however you want. All well and good. But when presented with a whole lot of different options, a plethora of different styles and choices, the question becomes how you choose to dress your character up.
Some people just go with whatever looks coolest. Other want a character that looks as sexy as possible and go with that route. Other people have intricate roleplaying ideas and use that as a foundation for character looks, and still others figure out how to make their characters look like a specific other character from other media and go for that. Heck, some people just don’t care and don’t bother. What about you? How do you style your character in MMOs?