thanks i hate it

Roblox Corp denies short-seller’s report that it lies to investors and hosts ‘a pedophile hellscape’

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The dark clouds that hang over Roblox have been well-documented by us for quite some time, but now there's a damning new report from...

Former Sony exec suggests breadless game devs eat cake, Ubisoft investor demands more layoffs

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You know, if you let gaming execs talk long enough, they all but hang themselves without your having to do anything - at least,...

Roblox unveils plans for more revenue sharing, 100-player open worlds, and expanded AI tools

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Games creation and hosting platform Roblox unveiled some big plans during its Roblox Developers Conference this past Friday, with the promise of more tools,...

Minecraft is getting a live action movie April 4 and it looks like a fever dream

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It's impossible to deny that Minecraft is a juggernaut IP, but is it ironclad enough to withstand the withering potential of box office failure?...

Bungie reportedly fired Marathon’s former director over internal misconduct allegations

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Earlier this year, Marathon Director Chris Barrett was replaced by Joe Ziegler as part of a reported leadership shake-up, but as it turns out,...

Diablo IV’s latest cosmetics crossover with World of Warcraft, but they’re going to cost you

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How badly do you want your Rogue in Diablo IV to look like Sylvanas Windrunner? Would you be willing to pay around $28 for...

Embracer Group talks up aspirations for AI tool integration with a ‘human-centric approach’

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Embrace Group would like gamers to remember that it's still pretty villainous. The company's annual report for 2024 is out, and among its colorfully...

Gamigo/KingsIsle parent company MGI is rebranding as AI ad platform Verve

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Gamigo and KingsIsle's parent company, the Swedish-based Media Games Invest aka MGI, has been pushing hard into its advertising and marketing segment over the...
the horror the horror

Ikea wants to pay people to sell furniture and serve meatballs inside of its digital Roblox store

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It looks as if shopping in a boxy Walmart was just the tip of the retail hell iceberg in Roblox: The furniture store Ikea...

EA wants to try in-game advertising again, but promises a ‘thoughtful’ approach this time

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This year has already provided all kinds of CEO-level lunacy, so what's one more to the pile, right? This latest case of C-suite brainworm...

Microsoft continues shrinking ZeniMax and Xbox with voluntary severance deals

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Sure, Microsoft shuttered a bunch of studios and added more layoffs to its pile earlier this week, but it can't possibly get worse, right?...

Walmart now has a digital storefront for real-world goods operating from inside of Roblox

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Buying things online from Walmart's website? Like some kind of boomer? That's so last decade. If you want to take your digital Walmart shopping...

Ubisoft resolves to launch two Web3 games this year but admits five years of work have yielded nothing

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Just in case you were thinking that Ubisoft had stopped huffing the guff of Web3, blockchain, and crypto, allow a VentureBeat interview with blockchain...
This is everything wrong.

Entropia Universe announces plans to have an ‘AI president’ manage its MMO

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Entropia Universe has not been one to ignore a big shiny bandwagon - remember that this MMO has tried to hawk egg NFTs and...
Nope, not letting this one go.

Ubisoft inists its AI-powered NPC tech will be used only if valuable to creatives

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When Ubisoft debuted new generative AI NPC tech at GDC this year, it made a lot of promises that it would gather industry feedback...

Ubisoft debuts AI NPC prototypes at GDC, and it went about as well as you’d expect

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Ubisoft looks to be once more chasing the latest buzzword-scented tech trend. After the studio tried and failed to make NFTs work, it's now...

EA CEO talks up aspirations for AI tools and expanding Apex Legends ‘beyond the traditional battle royale universe’

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If you need any evidence that the push for AI tools is akin to drinking some brainworm-filled Kool-aid, you need look no further than...

Former Bungie composer announces he doesn’t want to enter politics but is running for Congress anyway

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Most people nowadays can only dream of being able to retire in general comfort and security, but it looks as if former Destiny and...

The British Army apparently abruptly scuttled its new recruitment game in Fortnite

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Games as military recruitment tools aren't entirely new to readers here, primarily in the case of the official US Army FPS series America's Army,...

Steam welcomes ‘legally murky’ AI games, voice actors guild forges controversial AI deal

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Valve waited until end of business last night to post big news: It's going to allow AI-driven games on Steam, with just enough caveats...

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