How Hearthstone challenges mobile free-to-play assumptions

    
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Making you not concerned with the other person's expenditures on the game would actually be novel for physical card games, too.
Hearthstone is a successful title on phones and tablets. It’s successful all around. And yet if you look within the field of mobile free-to-play titles, it breaks a lot of the “accepted” rules about how you have to monetize these titles. An article on Gamasutra takes the time to analyze how its different assumptions about progression and rewards produce a different game environment that generally feels more welcoming and rewarding for players.

The short version is that Hearthstone uses just a single currency for both paying and free players, but your progress at earning that currency drops off sharply if you’ve already done your new quest for the day. However, you still have the option of playing, earning, and advancing via ranked play despite that restriction, so purchases feel more convenient and satisfying without being mandatory. Check out the full article if you can’t get enough examination of the mobile free-to-play model and want a close analysis.

Source: Gamasutra
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BigMikeyOcho
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BigMikeyOcho

GoJammit Damonvile Nreff Don’t care that much about your personal info, do you? “We give up a little more of our privacy for every piece of new technology that comes along”

KingoZZie
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KingoZZie

BhimaJenkins KingoZZie Oh for sure, still, $50 is quite a bit for cards that are almost necessary. Pay $50 for both adventures or spend month(s) farming coins isn’t a very good situation to put to customers. Especially if they’re new.

I think making it a bit easier to play for free (such as being able to craft solo adventures) would make it better for new and veteran players, netting them more money in the long run. They obviously disagree.

eLdritchMD
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eLdritchMD

Armsbend Line with more hugs I don’t really agree… It really just seems less predatory.  You can get into the game for practically nothing but if you want to actually compete in constructed you are forced to buy ridiculous numbers of boosters or farm the arena forever (especially now that sites like heartharena have made arena even worse than it already was), whereas in MTG or Hex, you can buy exactly the cards you want from other players. Sure you might pay up to 15$ for a card but if you’re buying 40 packs to get enough dust to craft a specific legendary you also just paid 40$ for a specific card…

Blizzard just did a slightly better job of tricking people into thinking it’s fair and provides them with a virtually free beginner experience.

BhimaJenkins
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BhimaJenkins

KingoZZie

Well, Blizzard needs to make their money somehow. If you could just craft all the Adventure cards, a huge pool of their potential money would be dust (ha!). But yes, the game is punishing starting now. Its relatively easy to get competitive even with just Naxx, but if someone doesn’t want to pay, I think the best place to play is just do Arena runs and then do your dailies to fund arena runs.

GoJammit
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GoJammit

Seriously. What the hell is with all the deleted comments.

BKone
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BKone

“It is highly skill based”
U WOT M8?!

GoJammit
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GoJammit

Nreff Tell me how this insurance thing works? 
We’ll just ignore the  fact that massively deleted our posts in what I’m going to assume is either incompetence or another attempt at heavy handed moderation while you try to open my eyes to something.

DugFromTheEarth
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DugFromTheEarth

Armsbend DugFromTheEarth Lol, way to take fanboi love for a brand and bring it into a conversation where it has no place.

This is actually a blizzard programming issue. The devs have commented on it saying that they COULD make it work, but dont plan to do it. That not everyone has an extra memory card in their phone, and they are happy with it just installing to the default internal SD card.

I dont care one way or the other about samsung, I got the phone free from my work. Bash it all you want, but this is still a programming issue on blizzards end.

GoJammit
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GoJammit

dorn2 Actually HotS has shown the way if any of them has. All the playing I did with LoL and i got one character. HotS you can rake in a bunch in little time. I don’t know if either should be compared to a card game. When it comes right down to it, between winning and doing dailies, there is no reason you shouldn’t be getting aother pack almost every other day. How fast do you think you should be getting them for free.

GoJammit
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GoJammit

Damonvile GoJammit Nreff I just see no reason to care if it knows. Certainly not a reason for me to not play something I like.