Blizzard announced this afternoon that the December promotion and sale of the adorbs World of Warcraft minipet Mischief raised over 2.5 million dollars for the Make-A-Wish children’s charity.
“Thanks to the overwhelming generosity of the World of Warcraft community, we’ve raised more than 2.5 million USD from sales of the Mischief in-game pet and Mischief Plush toy to support Make-A-Wish. In December, we announced that sales of the in-game Mischief pet and Mischief Plush Toy through December 31, 2016 would benefit Make-A-Wish, whose mission is to grant the wishes of children with life-threatening medical conditions throughout the world.”
Mischief cost players $10 for the in-game minipet and $25 for the real-life plushie. Just think, next time you can turn in your gold for WoW Tokens and buy your charity minis that way! And lest you set off for the comments with a cynical glint in your eye, remember that this is one of those promos where everybody wins — plushie fans, the children, and yes, Blizz too.
