Lineage 2: Revolution recruits Conan O’Brien for western domination


What is the mobile game that everyone will be talking about this holiday season? Netmarble is confident that the answer to that is “Lineage 2 Revolution.”

The newly launched mobile MMO has some decent momentum at its back, considering that it is Netmarble’s top-grossing game in Korea right now and racked up 1.5 million pre-registrations. The studio is not shy in anticipating that Lineage 2 Revolution will blow up huge in the west as well, taking the top spot on mobile gaming charts.

“I’m taking every measure to make sure that Netmarble US would be successful here. I know for sure that we can reach the top of the charts with a mobile MMORPG,” said Netmarble CEO Shim Chul-Min in an interview. “To make sure that Lineage 2: Revolution becomes the number one mobile game in NA, we’ll do our absolute best.”

The studio has a valuable ally in its plans for American domination: Conan O’Brien is doing an ad campaign for Lineage 2 Revolution in which he hilariously attacks convention goers and breaks gamers’ flatscreens. Good stuff.

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