How big were you betting on Harry Potter: Wizards Unite? If you look at it in terms of developer history, the obvious point of comparison is Pokemon Go, which quickly jumped to the top of revenue charts and just kept getting bigger when it launched. And the game’s revenue on day one of launch was certainly nothing to sneeze at with a $300,000 take and some 400,000 installs.
Then you look at the fact that Pokemon Go hit $2,000,000 on day one of launch and had been installed some 7.5 million times, and those numbers look pretty vanishingly small.
Of course, day one is day one; it’s impossible to know how the game will develop over time, and there’s certainly a difference between launching with a largely unknown game compared to a second launch in a world wherein everyone already knows about Pokemon Go. You can read our own hands-on first impressions of the game later today. Still, it doesn’t appear that this title has lit people on fire quite like its predecessor.