Look, it makes sense in context. You can find out yourself by taking part in the MMORPG’s new promotion, which is giving away the first two expansions (Rise of the Hutt Cartel and Shadow of Revan) and a KOTOR-inspired speeder for all players. So there’s something fun even if you already have the expansions.
BioWare is also opening direct sales for SWTOR stuff inspired by KOTOR, including Darth Malak’s outfit, the Revan’s Heir title, an Ebon Hawk model for your personal stronghold, and a pack of multiple armors. So why not celebrate a new group of people playing an old game by dressing up like the characters?
Source: Expansion giveaway, Cartel sales; thanks to Cardboard for the tip!