Star Citizen studio shutters its LA offices as players argue CIG’s whaling is anti-consumer

    
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Star Citizen studio Cloud Imperium has announced in its Chairman’s Club newsletter that it has formally shuttered its Los Angeles studio following last year’s proclamations about its laser-focus on releasing Star Citizen 1.0 and Squadron 42. This is noteworthy because at the time of Roberts’ letter, he said the studio was seeing its headcount shrink in order to provide business support; now it looks as if that support is no longer needed. It’s also not particularly shocking, given the mass layoffs and an executive purge at the company that included some top LA office devs and was already prompting speculation about the closure of the LA studio at the top of the year.

Meanwhile, last week the European Union’s Consumer Protection Cooperation Network (CPC) issued some “coordinated enforcement” on video game monetization, specifically targeting breaches made by multiplayer horse game Star Stable and providing a series of principles for game devs to follow in order to ensure that they’re complying with EU laws. What does this have to do with Star Citizen? Because some followers of the project are arguing those principles are also being broken by CIG’s own sales and marketing tactics.

Portions of both the CPC’s goals and its principles paper are being singled out by Redditors who use these statements to claim that limited-time sales and focus on big-spending whales are also not following law and that that they can be used as a new avenue to refunds. However, it doesn’t really look like a clear-cut case: Time-limited sales that the CPC says “unduly influence children to purchase in-game virtual currency or in-game content” are the primary reason that Star Stable apparently violated EU consumer protections, as well as “a lack of clear and transparent information, adapted to children, about buying and using in-game virtual currency,” emphasis ours. That doesn’t really apply to Star Citizen.

The whaling section of the principles paper might hold more water, however, as it states that “video games that base their business model on targeting ‘whales’ are likely to target a vulnerable group of consumers” owing to the fact that “[c]onsumers that are willing to spend excessive amounts of money on and in a video game, so called ‘whales’, may be considered vulnerable since they are likely to struggle with impulse control or gambling disorders.” Granted, these are little more than guidelines provided to the games industry in order to make sure monetization designs fall within legal parameters, but it’s most certainly not stopping the conversations among certain followers of SC.

sources: Europa.eu (1, 2) via Reddit (1, 2, 3), official newsletter, cheers Felix and J3PT!
Longtime MMORPG gamers will know that Star Citizen was originally Kickstarted for over $2M back in 2012 with a planned launch for 2014. As of 2024, it still lingers in an incomplete but playable alpha, having raised almost $800M from gamers over years of continuing crowdfunding and sales of in-game ships and other assets. It is currently the highest-crowdfunded video game ever and has endured both indefatigable loyalty from advocates and immense skepticism from critics. A co-developed single-player title, Squadron 42, has also been repeatedly delayed.
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