SuperData March 2020: Digital games spending sets achieves new highs thanks to COVID-19

    
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SuperData March 2020: Digital games spending sets achieves new highs thanks to COVID-19

Back in in March, when SuperData was discussing February’s monthly gaming revenue numbers, the analysis firm noted that COVID-19 hadn’t yet had much impact on gaming revenue in the west, but it expected more in March. Welp, now it’s April, meaning the March report is upon us, and that prediction turned out to be bang on. Indeed, the pandemic destroying lives left and right is really, really good for gaming companies, especially “games as a service” types with multiplayer components, even on console and PC, which had previously been taking a beating by mobile.

“Spending on digital games reached $10.0B in March, the highest monthly total ever. Individuals are turning to games as a reliable entertainment option during the COVID-19 crisis and are using online multiplayer to keep in touch with others. Total digital revenue was up 11% year-over-year from March 2019 ($9.0B). Premium console and premium PC earnings jumped as lockdowns took effect. Premium console revenue rose 64% from February to March ($883M to $1.5B) and premium PC revenue rose 56% during the same period ($363M to $567M). These game types tend to be most popular in North America and Europe, where COVID-19 prevention measures expanded dramatically in March.”

Don’t worry too much about mobile, though; revenue on mobile is still up significantly year-over-year – even Pokemon Go is on the top 10 list for mobile this month, thanks in large part to Niantic’s stay-at-home-friendly tweaks (which Andrew has covered for us at length).

As for the rest of the rankings? Fortnite has fallen off the PC list and dropped several more places on console. Gotta love seeing Animal Crossing: New Horizons take the number one slot on console this month too! League of Legends has been once again dethroned by Dungeon Fighter Online, while the entrance of Doom Eternal, Half-Life: Alyx, and Borderlands 3 helped push Roblox and Dota 2 off the list and knock World of Warcraft and World of Tanks down several more pegs.

Next month ought to be even more interesting, as lockdowns in the US didn’t begin in earnest until partway through March, but most will last the entirety of April.

Take a peek at everything from SuperData so far in 2020:

Source: SuperData

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Anton Mochalin

WoW is still the only MMORPG in the Top 10 PC titles, BTW I remember many people here were going to boycott Blizzard so I would like to ask – how’s their boycott going? Do they think it has reached its goal already or not?

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Bruno Brito

It’s doing greatly. I sleep really well at night knowing that my money isn’t going for Brack’s new hair extensions.

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Anton Mochalin

So it looks like this is a win-win situation, Blizzard keeps getting its money, boycotters keep feeling like they do something for a higher purpose.

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Bruno Brito

Pretty much. Blizzard keeps afloat, and boycotters don’t toss their money on the Blizz money pit.

And peace was achieved. Beautiful.

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Schmidt.Capela

WoW is not the only one. Fantasy Westward Journey Online II is also a MMORPG (a Chinese one, which AFAIK is even a “proper” subscription one but was never made available in any other country or language).

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Bruno Brito

Expected.

rafael12104
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rafael12104

Heh. I don’t understand Animal Crossing. I know it is a sacrilege to say it. But I’m sadly disappointed to see it number 1 on console. LOL! Easy there chiefs and chieftesses. I’m kidding! But… I still don’t understand it.

As for predictions? Oh, come on. Who couldn’t predict March was going to be incedible. And you know what? Let me go out on this cement limb and say Aprils is going to be great too. Heh.

But here is a real prediction. I predict that the entire year is going to be a boom because people while they will be out and about will also be much more conscience about staying home. This Covid-19 will be with us for a long while and lifestyles are going to be more gamer than ever before.

As or the rest. Love Doom Eternal. I’m glad others do too. But it won’t have the staying power that MMOs do. It’s just not that type of game. I predict FFXVII reborn will show up next data pull. And I also predict that many gaming execs will continue to kick themselves for not having releases in the spring.

sawthelightsota
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sawthelightsota

I get that Animal Crossing is not for everyone – a cute anthropomorphic sandbox game with no combat will not tick the box for some.

But just amazing this game came out as stay at home orders started – for families and couples, here is a game where you literally just chill out for 30-60 minutes a day and share things together, and new events pop up almost every day to bring a smile to your face. An amazing stress melt-er in these times for many.