There are no Blizzard games in the November 2018 SuperData games revenue ranking, not even WoW

    
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I did a little double-take when I read SuperData’s November 2018 games industry revenue ranking piece today, and not because the title and intro makes the industry look grim. No, it’s because there are no Blizzard titles to be found. That may not surprise you, given that Overwatch dropped off last month, when SuperData characterized it as a “disappointing run” with “five consecutive months of year-over-year declines.”

But I wasn’t expecting World of Warcraft to vanish too; it’s been consistently in the top 10 on PC in 2018 and past years, even rising to #2 – ahead of League of Legends – in August. But it’s gone from the top 10 now, as the list has seen quite a shakeup, with the re-entry of DOTA 2, LOL back on top, and… the Sims 4 entering at 7. OK then.

On the console side, Red Dead Redemption 2 inched up to the top slot, with Fallout 76 in fifth place (again, that’s console; Fallout didn’t make the PC list). SuperData wasn’t too impressed with Destiny 2 either.

“Destiny 2′s Forsaken boost was short lived. We estimate additional content revenue for Destiny 2 dropped 63% year-over-year. Overall, engagement and monetization seem to have reverted back to the same levels last seen before the launch of the Forsaken DLC in September.”

Here’s our SuperData recap from each month of 2018:

Source: Press release, SuperData
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Anstalt

Did all Blizzard titles actually drop off the list, or did Blizzard (having seen their declining numbers) simply stop volunteering their data to SuperData?

Do not forget that SuperData only collect data on less than 1% of the games market and most of that data is volunteered by the companies themselves and not collected from an independant source.

In other words, SuperData are garbage, please stop giving their analysis any credence at all.

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Mallus

WoW lost me when they tied the story into mythic dungeons. I’ve been playing MMOs since EQ1, I hotkey my abilities (don’t click) and have the skill/ability to play at a high level if I want. The problem is I can’t be bothered even trying because of the elitism involved in getting into mythic groups. If Blizzard stops pushing their mythic dungeons as the only way to play & goes back to supporting random groups, with the old loot system (tokens) & other gameplay modes like PvP, I will return. Until then I will continue playing other games and watching this once great company get flushed down the toilet.

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Roger Melly

Had Blizzard kept up the quality and challenge of the first few years in WoW I probably would have kept subscribing for all of its 14 years , instead I left in 2009 and even though I did try going back a couple of times it was just so streamlined (dumbed down ) it was boring to play . I may have even stayed then if the community had been less antisocial .

This fall from grace has been a long time coming Blizzard became fixated on short term profit and less interested in producing quality products so ultimately their long term gains have now been affected . In recent years it seems to one miss step after another .

However Classic WoW is out next year and that will certainly turn things around for and I wouldn’t be surprised at all if there are more people playing the classic version of the game this time next year than the live . Hopefully its success will lead to a change at Blizzard for the better and they will realise that for the company to reverse the trend in its decline that they will have to up their game .

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Akagi

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Zora

Well for what is worth the wow ingame store has just launched a mega-sale on pets and mounts and a bundle for all the old stuff that is “soon to be retired” to entice customers to grab it while it’s still available… which is quite transparent as far as creating artificial scarcity on virtual goods go.

Not the most stylish way to boost Q4 revenue but hey… they are going Disney Vault on us, it’s textbook (predatory) marketing under the “loss aversion” chapter of the whale hunting textbook and if it’s ethical doing it with children movies…

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Sorenthaz

Yeeeep. They’re basically trying to pressure people into suddenly buying things they wouldn’t normally buy because the thought of, “what if this never comes back” goes through their minds followed by “I must grab this before it goes away forever!”

Very slimy tactic that isn’t even trying to hide the fact that they’re looking for a Q4 revenue boost.

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rosieposie

Just 50 bucks for a collection of mounts and crap that would otherwise be worth a whopping 150!! How is that not a bargain?!

Yeah. Things are getting really, really desperate for good old Blizzard. That’s what you get for resting on laurels for the past decade. They’ve fallen out of touch completely. Well, at least Activision will make sure that they don’t fall out of touch with the only people who matter: the investors.

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Schmidt.Capela

The Disney Vault is a big part of the reason I think certain companies deserve having their products pirated. I find creating artificial scarcity to be more unethical than pirating the artificially scarce content.

PurpleCopper
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PurpleCopper

A little surprised to see that Black Ops IIII didn’t make the PC revenue ranking but Battlefield V did. And yet somehow, PUBG is still chugging along.

Random MMO fan
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Random MMO fan

Kind of sad seeing Blizzard disappearing into irrelevance, all because of dumb management decisions…

I don’t know about WoW (I quit playing it years ago), but for example they could’ve EASILY boosted Overwatch sales, by doing something simple like doubling the team sizes for non-competitive play. This would achieve several goals: would make the impact of 1-2 bad players on team less noticeable and would give more choices in terms of hero selection and as a result, would attract more casual players (especially the ones who are afraid of being “focused” by other players for a “poor performance”) and would GREATLY decrease toxicity.

Sure, some maps would have to be expanded a little, but I think the extra work would be worth the additional revenue. I mean, look at TF2: this is a very old game but still there are plenty of custom servers running 32-player or 24-player games, and people there still buy cosmetic junk and emotes in Steam store. Overwatch could easily be the same, while still providing the “competitive” stuff for people who care about fancy “eSports”.

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Schmidt.Capela

One of the reasons I’m not interested in playing Overwatch is because Blizzard often introduce time-limited interesting modes. I refuse to play any time-limited content, and their mere existence makes me less interested in the game as a whole.

Caveat: I actually have Overwatch. Got it as one of 9 games in a $12 bundle. Never even bothered to install it, though.

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Akagi

Calling them Blizzard is not correct anymore. They are more Activision than Blizzard. Blizzard was composed of passionate gamers that wanted to make games for other gamers. Now what is called Blizzard are some hipster millenials governed by the greedy and completely clueless Activision. Their goal isn’t to make quality and iconic games that are remembered in the history of gaming, but to make a quick buck with cheap knockoffs of other games.

Why did they announce classic WoW, Starcraft and Warcraft remastered? Because with this they admit they are incapable of creating new games. They can’t make Starcraft 3 that will be good, they can’t make Warcraft 4 that will be good, they can’t make World of Warcraft 2 that will be good and they keep ruining retail wow until it completely loses all traits of the old and good game it was between 2004 and 2007.

They are now a joke that’s not even funny.

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Jokerchyld

They are bringing classic WoW because there is a huge demand for that content that Bli– Activision is missing out on. Though I agree the developers lost their creativity

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Akagi

They are bringing it back, because, a you said – they lost their creativity. They’ve been ruining retail WoW since TBC when they have Alliance-exclusive Paladin to the Horde, the Horde-exclusive Shaman to the Alliance and added flying.

Now with BfA, this is the pinnacle of this garbage and they know it, and the players know it too. So the reason they are bringing back Classic WoW, is because they know they ruined the game catering to casual kids with their parents’ credit cards and understand that due to how popular Vanilla private servers are, if they bring Classic back they shoot two birds with one stone – they save their dying game that’s making them the most money and they don’t have to worry about it as long as they don’t ruin Classic with additional content and they defeat Vanilla private servers as the majority of the people playing there are doing so, because there was no official Vanilla server, so now that there will be, private servers are expected to significantly drop in players.

But if Activision Blizzard manage to screw Classic up, which I don’t doubt they have the potential to, this will be the absolute last straw.

Why are they also revamping Starcraft, and Warcraft 3? Not because they can’t make the next one, but because it’s easier to revamp the old one given the fact what stupid and unimaginative games have they been releasing lately – Hearthstone, Heroes of the Storm, Overwatch, Recent expansions for WoW.

And them switching to mobile only confirms what I’m saying here.

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Nathan Aldana

i mean. its not that surprising when there hasnt been much for us wow fans to be excited about in november.

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_Windsong_

this is Subscriber Model versus F2P Shops

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Schmidt.Capela

Now that you mention it, the two MMOs that vanished from the PC list — Fantasy Westward Journey II and World of Warcraft — where the two remaining subscription games. Now the top 10 on the PC list consist of 7 F2P games and 3 B2P games, of which one doesn’t even have multiplayer.

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_Windsong_

Yep, also the second biggest Subscriber MMO FFXIV is way down the List.

Neiloch Fyrestarter
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Neiloch Fyrestarter

some what depressing since there are only 2 games on the list I kind of like, and not really for the reasons they are making money to get on this list

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Sana Tan

None for me xD

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Aiun Tanks

I’ve been noticing with increasing dismay over the last few years that I am no longer the target audience. Super depressing. I guess this is what it feels like to grow old and have the world pass you by… I just want hand-crafted, rich, narrative experiences that don’t force online social pressure and which you can just pay for once.

There was a really great run from the 90s to the 10s where it seemed like games were being pumped out specifically targeting me, but lately, it’s clear they’re chasing a very different audience who wants different things, and plays in a different way.